Why Big Tobacco is buzzing over nicotine pouches
Behind the Money19 Elo 2025

Why Big Tobacco is buzzing over nicotine pouches

This is a revised version of an earlier episode and clarifies the position of Zyn in the US market.


As the popularity of cigarettes has slid in the past couple decades, Big Tobacco has been searching for a new hit product. Now, they think they’ve found it: nicotine pouches. FT reporters Clara Murray and Mari Novik explain how nicotine pouches became popular, and whether they’ll become the sector’s newest addiction or if they will be snuffed out.


Clips from ABC News, ABC4 Utah, CBS Mornings, Theo Von Podcast, Time, TikTok


- - - - - - - - - - - - - - - - - - - - - - - - - -


For further reading:

The new nicotine hit that could save Big Tobacco

Big Tobacco stock rally reveals uncomfortable truth

Big Tobacco will take heat on its smokeless transformation


- - - - - - - - - - - - - - - - - - - - - - - - - -


Follow Clara Murray on X (@clara__murray) and Bluesky (‪@claradoodle.bsky.social‬). Follow Mari Novik on X (@marinoevik) and Bluesky(@marinovik.bsky.social‬). Saffeya Ahmed is on X (@saffeya_ahmed), or you can follow her on LinkedIn for updates about the show and more.


Read a transcript of this episode on FT.com

Hosted on Acast. See acast.com/privacy for more information.

Jaksot(318)

SoftBank’s Masa Son under pressure

SoftBank’s Masa Son under pressure

WeWork was long considered one of the most anticipated IPOs of 2019. For SoftBank, WeWork’s biggest outside investor, the listing would be the moment it made a return on the nearly $11bn it poured int...

17 Syys 201918min

Corporate America's new role

Corporate America's new role

The purpose of the US corporation has evolved over time, from Henry Ford's mission to benefit the carmaker's employees to Milton Friedman's essay on shareholder primacy. The FT's US business editor, A...

5 Syys 201920min

Disrupting Big Ag

Disrupting Big Ag

Investors poured $17bn into agricultural food and technology startups in 2018, fuelled by threats to the world's food supply, including climate change and a growing global population. We visit one suc...

20 Elo 201919min

Luxury's resilient market

Luxury's resilient market

Amid concerns about a slowdown in global economic growth, there is one industry telling a completely different story: luxury goods. Aimee goes to Paris to find out why. With guests Harriet Agnew, Pari...

7 Elo 201921min

Paying for the Caesars empire

Paying for the Caesars empire

About 10 years ago, two legendary private equity firms, Apollo Global Management and TPG, teamed up to carry out a leveraged buyout of one of the biggest and most iconic gaming companies, then known a...

24 Heinä 201926min

Renault, Nissan and Fiat Chrysler's quest for a deal

Renault, Nissan and Fiat Chrysler's quest for a deal

When Fiat Chrysler Automobiles withdrew its proposal for a €33bn merger with France’s Renault it reversed plans to create what could have been the world's third-largest carmaker. The FT's David Keohan...

25 Kesä 201923min

Warren Buffett's cash dilemma

Warren Buffett's cash dilemma

Over the past 54 years, shares in Berkshire Hathaway have outpaced the broader market. But now the conglomerate is holding onto more than $100bn in cash that it would rather be investing. The FT's Eri...

4 Kesä 201927min

The unicorn IPO

The unicorn IPO

What it means for a generation of tech companies with huge valuations to be making the shift to the public markets, and why some are doing it by unconventional means. Hosted on Acast. See acast.com/p...

12 Maalis 201918min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
rss-sisalto-kuntoon
ostan-asuntoja-podcast
rss-rahamania
rss-lahtijat
rss-startup-ministerio
rss-seuraava-potilas
rahapuhetta
hyva-paha-johtaminen
rss-karon-grilli
oppimisen-psykologia
sijoituspodi
lakicast
rss-bisnesta-bebeja
rss-yrittajan-mindset
rss-viisas-raha-podi
rss-porssipodi