How to take creative leaps — and land them, w/Future Shape's Tony Fadell
Masters of Scale16 Elo 2022

How to take creative leaps — and land them, w/Future Shape's Tony Fadell

Creative energy is the raw fuel of entrepreneurship, but if you fail to direct that energy effectively, you risk chasing multiple ideas and delivering none. Tony Fadell learned this lesson time and again through his journey to co-create the iPod, iPhone, and Nest. He shares how he struck the tricky balance of channeling his creative experimentation into world-changing products.

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