How ChatGPT's Search Algorithm Works, Is ChatGPT the New Distribution?, AI Recruiters vs. Humans, Does Traffic Even Matter Anymore?

In episode #2847, Eric Siu and Neil Patel discuss the potential of podcasts as a tool for fundraising, the saturation of the podcast market, and why the true moat for businesses lies in brand value and creativity.  Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)  TIME-STAMPED SHOW NOTES: (00:00) Can a podcast help you raise money? 20VC raises $400 million (02:24) The problem with all these new podcasts (07:05) Amazon's AI generator tool can now create audio ads (09:01) Why AI agents are not a moat for your business (and what is) (13:25) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

23 Loka 202416min

In episode #2846, we're bringing you some of the top interviews from the Leveling Up channel. In this one, Gary Vee shares his ambitious plan to buy the New York Jets, discusses VFriends, his business philosophies, and much more. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)  TIME-STAMPED SHOW NOTES: (00:00) Introduction and Ambitions (02:49) Building Business Empires (05:47) Family Business Reflections (09:00) The Journey of Entrepreneurship (11:51) The Value of Trying (15:01) Identifying Talent and Relationships (17:54) Marketing Strategies for Success (21:13) Hiring and Firing Insights (24:01) The Art and Science of Marketing (27:02) The TikTokification of Social Media (36:51) The Value of Personal Branding (39:13) The Intersection of Art and Math in Marketing (40:41) The Importance of Hands-On Experience (42:05) The Role of Passion in Business (44:00) The Balance Between Money and Happiness (46:49) The Journey of Building a Brand (49:28) The Reality of Entrepreneurship (50:27) The Power of Content Creation (52:57) The Future of Live Streaming (01:08:53) The Vision for VFriends and NFTs Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

22 Loka 20241h 15min

In episode #2845, we're bringing you some of the best interviews from the Leveling Up channel. Kicking off with Alex Hormozi, who shares insights on business acquisitions, scaling companies, and his book $100M Leads: How to Get Strangers to Want to Buy Your Stuff. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)  TIME-STAMPED SHOW NOTES: (00:00) Introduction and Podcast Highlights (02:50) The Challenges of Running a Holding Company (07:07) The Importance of Content in Deal Flow (12:19) Focus and Managing Multiple Businesses (16:36) The Reality of Buying Businesses (21:16) Shifting Strategies: Minority to Majority Investments (25:03) Content Strategy Evolution and Future Plans (32:49) Navigating the Deal Process (34:12) Content Ideation and Team Dynamics (39:23) The Art of Storytelling (45:32) Content Creation and Audience Engagement (51:51) Building Relationships and Personal Growth (58:14) The Power of Authenticity in Content Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

21 Loka 20241h 7min

In episode #2844, Eric Siu and Neil Patel discuss the importance of understanding YouTube’s algorithm and the strategies that successful creators employ, effective client acquisition methods on LinkedIn, and the significance of providing value in outreach efforts.  Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)  TIME-STAMPED SHOW NOTES: (00:00) How this guy gets 207M YouTube views per month (02:47) How to crush YouTube with the marginal gains effect (06:20) A simple way to get clients on LinkedIn (14:38) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

18 Loka 202417min

In episode #2843, Eric Siu and Neil Patel discuss Klarna's innovative use of AI to reduce costs, Google's integration of ads into AI search results, insights into the B2B media landscape, the evolution of SaaS, and the importance of niche content.  Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)  TIME-STAMPED SHOW NOTES: (00:00) Klarna's aggressive use of AI to cut on marketing and agencies (01:28) Google brings ads to AI overviews as it expands AI’s role in search (04:35) Should you do fake podcasts?  (05:51) OpenAI's new BDRs will help you close revenue (07:56) B2B vs B2C media companies - what's better?  (12:00) The SaaS era is over (15:51) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more!   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

17 Loka 202418min

In episode #2842, Eric Siu and Neil Patel discuss the lucrative model of affiliate SEO, the potential impact of AI on call centers, a comparative analysis of revenue per employee across different companies, the debate on outsourcing availability for entrepreneurs, and the importance of advertising for business growth.  Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)  TIME-STAMPED SHOW NOTES: (00:00) The affiliate SEO site that does $400M a year (03:42) What the end of call centers means for your business (09:11) What we can learn from OnlyFans’ $30M per employee (11:03) Why you shouldn't have an assistant (13:29) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

16 Loka 202416min

In episode #2841, Eric Siu and Neil Patel discuss the potential of YouTube as a platform for generating business deals, the political biases of social media platforms, the reality of social media impressions versus actual business conversions, and understanding costs associated with events and the ROI of such investments. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)  TIME-STAMPED SHOW NOTES: (00:00) Can you actually get big business deals from YouTube? (07:25) 1.2M tweet with nothing to show (17:18) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

15 Loka 202420min

In episode #2840, Eric Siu and Neil Patel discuss the leadership changes at Starbucks and Nike, the reliance on DEI initiatives, the shift towards longer content formats on platforms like YouTube and the ongoing controversy surrounding WordPress and its leadership's engagement with the community. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)  TIME-STAMPED SHOW NOTES: (00:00) What you can learn from Nike and Starbucks' new CEOs (02:59) The real reasons why so many brands have broken their DEI promises (08:55) YouTube extends shorts to 3 minutes (09:58) WordPress co-founder & Automattic sued for attempted extortion (14:17) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

14 Loka 202417min