Amy Bucher, "Engaged: Designing for Behavior Change" (Rosenfeld Media, 2020)

Amy Bucher, "Engaged: Designing for Behavior Change" (Rosenfeld Media, 2020)

In her new book Engaged: Designing for Behavior Change (Rosenfeld Media, 2020), Amy Bucher analyzes both the barriers and levers to achieving behavioral change. Among the barriers are cognitive biases, like a Status Quo Bias, as well as growing both emotionally and mentally exhausted by changes that require too much willpower on behalf of the user. Opportunities to promote change include having accountability buddies to help guide you, and avatars that have proven highly effective in providing information in a trust-building, nonjudgmental manner. Amy Bucher, PhD, works in Behavior Change Design at Mad*Pow and previously worked at CVS Health and Johnson & Johnson. She received her A.B. from Harvard University and her M.A. and PhD in organizational psychology from the University of Michigan. Dan Hill, PhD, is the author of eight books and leads Sensory Logic, Inc. (https://www.sensorylogic.com). To check out his related “Dan Hill’s EQ Spotlight” blog, visit https://emotionswizard.com. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/dan-hills-eq-spotlight

Jaksot(141)

David Livermore, "Digital, Diverse & Divided: How to Talk to Racists, Compete with Robots, and Overcome Polarization" (Berrett-Koehler, 2022)

David Livermore, "Digital, Diverse & Divided: How to Talk to Racists, Compete with Robots, and Overcome Polarization" (Berrett-Koehler, 2022)

Today I talked to David Livermore about his book Digital, Diverse & Divided: How to Talk to Racists, Compete with Robots, and Overcome Polarization (Berrett-Koehler, 2022). While the author argues tha...

6 Loka 202229min

Jamie Fahey, "Futsal: The Indoor Game That Is Revolutionizing World Soccer" (Melville House, 2021)

Jamie Fahey, "Futsal: The Indoor Game That Is Revolutionizing World Soccer" (Melville House, 2021)

Today I talked to Jamie Fahey about his book Futsal: The Indoor Game That Is Revolutionizing World Soccer (Melville House, 2021). Some 60 million people player futsal worldwide, as this five-a-side ve...

22 Syys 202231min

Eric A. Posner, "How Antitrust Failed Workers" (Oxford UP, 2021)

Eric A. Posner, "How Antitrust Failed Workers" (Oxford UP, 2021)

Today I talked to Eric Posner about his book How Antitrust Failed Workers (Oxford UP, 2021). When anti-trust cases are brought forward, typically they involve monopolies exercising undue power in rega...

8 Syys 202238min

John A. List, "The Voltage Effect: How to Make Good Ideas Great and Great Ideas Scale" (Currency, 2022)

John A. List, "The Voltage Effect: How to Make Good Ideas Great and Great Ideas Scale" (Currency, 2022)

Today I talked to John List about his book The Voltage Effect: How to Make Good Ideas Great and Great Ideas Scale (Currency, 2022). Want to go on an exuberant, incisive ride through why so many initia...

25 Elo 202242min

Andrea Karnes, "Women Painting Women" (Delmonico Books, 2022)

Andrea Karnes, "Women Painting Women" (Delmonico Books, 2022)

Andrea Karnes' book Women Painting Women (Delmonico Books, 2022) documents a wide-ranging exhibit inclusive of women as both the makers and subjects of paintings. The artists hail from around the worl...

11 Elo 202232min

Melina Palmer, "What Your Customer Wants and Can’t Tell You: Unlocking Consumer Decisions with the Science of Behavioral Economics" (Mango, 2021)

Melina Palmer, "What Your Customer Wants and Can’t Tell You: Unlocking Consumer Decisions with the Science of Behavioral Economics" (Mango, 2021)

Today I talked to Melina Palmer about her book What Your Customer Wants and Can’t Tell You: Unlocking Consumer Decisions with the Science of Behavioral Economics (Mango, 2021) Once you realize that th...

28 Heinä 202230min

Alenka Triplat et al., "Profit from the Source: Transforming Your Business by Putting Suppliers at the Core" (HBR Press, 2022)

Alenka Triplat et al., "Profit from the Source: Transforming Your Business by Putting Suppliers at the Core" (HBR Press, 2022)

Today I talked to Alenka Triplat about Profit from the Source: Transforming Your Business by Putting Suppliers at the Core (HBR Press, 2022). Want to know the challenges bedeviling NATO as it seeks to...

14 Heinä 202223min

Greg Hoffman, "Emotion By Design: Creative Leadership Lessons from a Life at Nike" (Twelve, 2022)

Greg Hoffman, "Emotion By Design: Creative Leadership Lessons from a Life at Nike" (Twelve, 2022)

Today I talked to Greg Hoffman about his new book Emotion By Design: Creative Leadership Lessons from a Life at Nike (Twelve, 2022). For this week’s guest Greg Hoffman, the characteristics of empathy ...

30 Kesä 202231min

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