Marketing That Delivers: Direct Response Tactics for Private Equity with John Dwyer

Marketing That Delivers: Direct Response Tactics for Private Equity with John Dwyer

🕒 Episode Timestamps & Show Notes 00:00 – Introduction Alex welcomes John Dwyer, Founder of The Institute of WOW, to explore how direct response marketing can drive real results for private equity firms and their portfolio companies. 00:53 – What is WOW Factor Marketing? John explains his flipped model: get prospects to try your product so they fall in love with your brand—not the other way around. 02:16 – The Power of Incentives Examples like McDonald’s Happy Meals and Kellogg’s...

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 From Private Equity Investing to Breaking World Records with Andrew Towne

From Private Equity Investing to Breaking World Records with Andrew Towne

Welcome back to The Private Equity Podcast, by Raw Selection! In this episode, Alex is joined by Andrew Towne, a partner at Olympus Pines and a five-time world record holder. Andrew shares his journey...

12 Marras 202435min

 Implementing Artificial Intelligence in Your Private Equity-Backed Company with Beth Pollack

Implementing Artificial Intelligence in Your Private Equity-Backed Company with Beth Pollack

Welcome back to The Private Equity Podcast by Raw Selection! In this episode, Alex is joined by Beth Pollack, an applied AI and data strategy operating partner with over two decades of experience in b...

5 Marras 202419min

Why Private Equity is Flooding the Residential Services Sector with Paul Adams

Why Private Equity is Flooding the Residential Services Sector with Paul Adams

In this episode of the Private Equity Podcast, host Alex Rawlings is joined by Paul Adams, an experienced CEO in the home and residential services sector. Paul shares his extensive experience in leadi...

29 Loka 202421min

Explosive Growth of the Secondaries Market with Richard Brekka

Explosive Growth of the Secondaries Market with Richard Brekka

Welcome back to The Private Equity Podcast, by Raw Selection! In this episode, Alex Rawlings is joined by Richard Brekka, Managing Partner and Co-Founder of Second Alpha. Richard dives deep into the e...

22 Loka 202423min

2 PE-backed Exits in the Industrial Services Space with CEO Chad Kalland

2 PE-backed Exits in the Industrial Services Space with CEO Chad Kalland

In this episode of the Private Equity Podcast, host Alex Rawlings sits down with Chad Kalland, an experienced CEO in the industrial services sector with multiple private equity-backed exits under his ...

15 Loka 202420min

The Role of the Private Equity Operating Partner with Marc Jourlait

The Role of the Private Equity Operating Partner with Marc Jourlait

Welcome back to The Private Equity Podcast, by Raw Selection! In this episode, our host, Alex Rawlings is joined by Marc Jourlait, a seasoned Private Equity Operating Partner with extensive experience...

8 Loka 202425min

The Current State of Private Equity and the Outlook for the Rest of 2024 with Drew Schardt

The Current State of Private Equity and the Outlook for the Rest of 2024 with Drew Schardt

Welcome back to The Private Equity Podcast by Raw Selection! Alex is joined by Drew Schardt, Vice Chairman and Global Head of Investment Strategy at Hamilton Lane. Drew brings over 17 years of experie...

1 Loka 202446min

3 Successful PE-Backed Exits & the Impact of AI Adoption with Kevin McShane

3 Successful PE-Backed Exits & the Impact of AI Adoption with Kevin McShane

Welcome to The Private Equity Podcast, by Raw Selection! Today, we're joined by Kevin McShane, a seasoned Chief Revenue Officer turned Operating Partner, with a wealth of experience from multiple priv...

24 Syys 202439min

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