Inside the Pyramid: Bridget Read on the History & Hype of MLMs (Part 1)
A Little Bit Culty15 Syys 2025

Inside the Pyramid: Bridget Read on the History & Hype of MLMs (Part 1)

In Part 1 of this much-anticipated interview, journalist and New York Magazine reporter Bridget Read discusses the pervasive and nuanced issues surrounding multi-level marketing (MLM) companies. Read explains her journey from writing a short article to diving into the complex history, politics, and ideology of MLMs, culminating in a comprehensive book on the subject.


Her research uncovered alarming contradictions and historical roots in fraud and pseudoscience, particularly connected to early 20th-century new thought movements and eugenics. The conversation also touches on the evolution of MLMs, their psychological tactics, and their exploitative nature, especially targeting women. With a deep historical context and contemporary analysis, Read's insights challenge listeners to rethink the seemingly benign world of MLMs.


Read Bridget Read’s book, Little Bosses Everywhere and follow her on Instagram @little_bosses_book.


Also check out Robert Fitzpatrick’s Ponzinomics: The Untold Story of Multi-Level Marketing and The Dream podcast, hosted by Jane Marie.


Also…let it be known that:


The views and opinions expressed on A Little Bit Culty do not necessarily reflect the official policy or position of the podcast. Any content provided by our guests, bloggers, sponsors or authors are of their opinion and are not intended to malign any religion, group, club, organization, business, individual, anyone or anything. Nobody’s mad at you, just don’t be a culty fuckwad.


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CREDITS:

Executive Producers: Sarah Edmondson & Anthony Ames

Production Partner: Citizens of Sound

Co-Creator: Jess Tardy

Audio production: Will Retherford

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Theme Song: “Cultivated” by Jon Bryant co-written with Nygel Asselin


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