#11 - AI in Healthcare Marketing | Georgina Dominguez, Opella's Marketing Excellence Leader on AI Tools & Personalization
AI Transformation30 Huhti 2025

#11 - AI in Healthcare Marketing | Georgina Dominguez, Opella's Marketing Excellence Leader on AI Tools & Personalization

Join host Miguel Machado in conversation with Georgina Dominguez, Marketing Excellence leader at Opella (formerly Sanofi Consumer Healthcare). With 15+ years of experience across global organizations including HP, Johnson & Johnson, and now Opella, Georgina shares how AI is transforming healthcare marketing strategies despite regulatory challenges.

Key highlights:

  • AI-Powered Efficiency: Discover how implementing strategic AI tools has saved Georgina's team 80% of their time on marketing projects
  • Specialized Marketing Tools: Learn about powerful solutions like Persona Bot for creating "living digital personas" and InnoExplorer for predicting product potential
  • Precision Marketing in Healthcare: Understand how AI enables delivering personalized content to both consumers and healthcare professionals while navigating regulations
  • Human-AI Partnership: Explore why human intelligence remains essential in guiding AI tools to ask critical business questions and deliver better results
  • Learning Through Practice: Gain insights on the most effective approaches to mastering AI, from industry events to the critical importance of hands-on experimentation


Perfect for marketing leaders in healthcare and regulated industries seeking practical AI applications that drive measurable results. Discover how to implement personalization strategies, automate content creation, and transform marketing approaches while maintaining compliance and human-centered thinking.

Jaksot(22)

#14 - The 10K Rule with Tobias Zwingmann - Make AI Profitable in 90 Days (Not 90 Months)

#14 - The 10K Rule with Tobias Zwingmann - Make AI Profitable in 90 Days (Not 90 Months)

Tobias Zwingmann, AI advisor and founder of Rapid AI, reveals his battle-tested "10K Threshold" method that helped clients achieve positive returns within 3 months, not 3 years.⚡ What You'll Learn:The...

10 Heinä 202530min

#13 - AI in Healthcare Innovation | Julio Castro, Boston Scientific's Digital Transformation Leader on Copilot Agents & ROI

#13 - AI in Healthcare Innovation | Julio Castro, Boston Scientific's Digital Transformation Leader on Copilot Agents & ROI

Join us for an inspiring conversation with Julio Castro, Senior Digital Transformation Manager at Boston Scientific, as he shares how curiosity and strategic AI implementation transformed healthcare o...

12 Kesä 202531min

#12 - When Less AI Creates Better Results | Rob Pinkerton, Oracle's SVP on Smart Marketing Focus

#12 - When Less AI Creates Better Results | Rob Pinkerton, Oracle's SVP on Smart Marketing Focus

Join host Miguel Machado in conversation with Rob Pinkerton, Senior VP at Oracle and former CMO of Morningstar. With an extraordinary career spanning from the US Senate to growing a $150M business int...

15 Touko 202533min

#10 - AI Process Transformation | Christopher Penn, Trust Insights on Global AI Landscape

#10 - AI Process Transformation | Christopher Penn, Trust Insights on Global AI Landscape

Join host Miguel Machado in conversation with Christopher Penn, co-founder and chief data scientist at Trust Insights, who has been at the forefront of marketing analytics and AI since 2013. As a seve...

10 Huhti 202537min

#9 - AI Revolution in Client-Agency Partnerships | César Vacchiano, Scopen CEO on Future Marketing ROI

#9 - AI Revolution in Client-Agency Partnerships | César Vacchiano, Scopen CEO on Future Marketing ROI

Join Miguel Machado as he explores how AI is reshaping agency-client relationships with César Vacchiano, President & CEO of Scopen. With over 32 years in the industry and global market insights across...

27 Maalis 202529min

#8 - AI Agents Revolution | Nicolas Babin, Top 10 Thought Leader - Emerging Technology

#8 - AI Agents Revolution | Nicolas Babin, Top 10 Thought Leader - Emerging Technology

Join host Miguel Machado in conversation with Nicolas Babin, recognized as a top 10 thought leader in emerging technology and AI with 29 years of experience dating back to Sony's pioneering AI robotic...

6 Maalis 202534min

#7 - Building Authentic AI Content | Ronald Van Loon, CEO of Intelligent World & Global AI Influencer

#7 - Building Authentic AI Content | Ronald Van Loon, CEO of Intelligent World & Global AI Influencer

Join host Miguel Machado in conversation with Ronald Van Loon, ranked among the top 10 global AI influencers with 500,000+ followers. As CEO of Intelligent World, Ronald reveals how he's increased pro...

20 Helmi 202525min

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