215. Building Shoppable While Shaping a Choiceful Life

215. Building Shoppable While Shaping a Choiceful Life

What does it really take to step into entrepreneurship—and build a life rooted in freedom and choice along the way? In this episode of Beyond Better, I sit down with Heather Udo, founder and CEO of Shoppable and entrepreneur business coach.

Heather shares the early experiences that set her on the path to entrepreneurship, the story behind launching Shoppable more than 13 years ago, and the mindset shifts that helped her own her role as a founder and CEO. We also dig into practical tips you can use to step confidently into entrepreneurship, whether you’re just starting out or scaling your business.

This is an honest conversation about the realities of building a company, making intentional choices, and creating a business—and a life—that aligns with your values.

Shoppable is an embeddable e-commerce technology that enables brands, retailers, creators, and publishers to power shoppable experiences anywhere online. Beyond her role leading Shoppable, Heather also coaches early-stage tech entrepreneurs as they navigate the challenges of building and growing their businesses.

If you’ve ever wondered how to merge business-building with life design—or how to truly embrace your identity as an entrepreneur—you won’t want to miss this inspiring conversation

Learn more about Heather and Shoppable:

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To submit a question, email hello@stacyennis.com or visit http://stacyennis.com/contact and fill out the form on the page.

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37. Developing a location independent mindset (replay)

37. Developing a location independent mindset (replay)

In this replay from 2019, I talk about how growing up in Idaho, I dreamt of going to NYC like my favorite character in The Baby-Sitters Club, Stacey. But life turned out a little wilder, and now I’m l...

30 Huhti 202125min

36. The true ROI of writing a book

36. The true ROI of writing a book

Many aspiring authors anchor to one thing early in the book-writing process—often before they’ve even written a word: potential book sales. They do the math: how many books will I have to sell to make...

16 Huhti 202115min

35. Busting 5 book-writing myths—and why you should write yours

35. Busting 5 book-writing myths—and why you should write yours

Over the past decade-plus in the industry, I’ve heard every reason for notwriting a book. And inevitably, those “reasons” are connected to myths—untrue beliefs that stop would-be authors before they e...

2 Huhti 202125min

34. What it's like to write a book with leadership advisor and NBS student Mike Green

34. What it's like to write a book with leadership advisor and NBS student Mike Green

In 2020, Mike Green's wife said to him, "You should write your book." Like so many of us, Mike was at home, shut off from normal life during the earlier days of COVID. Days later, he joined Nonfiction...

19 Maalis 202135min

33. A 4-step process to come up with a great book idea (replay)

33. A 4-step process to come up with a great book idea (replay)

The most asked question I get from aspiring authors: “Do you think my book idea is any good?” Answering this question requires a series of inquiries related to life and work vision, overall goals for ...

5 Maalis 202128min

32. Write that book: a conversation with author and NBS student, Lindsey Weigle

32. Write that book: a conversation with author and NBS student, Lindsey Weigle

In this podcast episode, I connect with author and Nonfiction Book School student, Lindsey Weigle. Lindsey joined Nonfiction Book School last fall to finish writing her book, Enough Already. The first...

19 Helmi 202135min

31. Great style is for everyone: a conversation with wardrobe stylist Laura Tully

31. Great style is for everyone: a conversation with wardrobe stylist Laura Tully

Laura Tully loves people and fashion. When she realized she could merge the two as a style expert, her world became a hefty dose of happy. She built her company on a simple philosophy: great style is ...

5 Helmi 202148min

30. Update and a message of hope for 2021

30. Update and a message of hope for 2021

In this episode, I share an update on life here in Portugal (hint: another lockdown), how I’m approaching 2021, and a message of hope for the year. Plus, I share about what’s in store for the year, in...

22 Tammi 202113min

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