240. Why 'I Deserve It' Keeps Sabotaging You (And How to Stop)
Ready To Lose29 Syys 2025

240. Why 'I Deserve It' Keeps Sabotaging You (And How to Stop)

You've probably thought it before: "I deserve it." After a long day, a stressful week, or even just because you've been "good," that thought can feel so true. But here's the problem... when "I deserve it" shows up, it often WINS over your long-term goals. It keeps you from the things you really want.

In this episode of Ready to Lose, we're digging into why that happens- and more importantly, what to do about it. You'll learn the difference between your goal whys (the big, future reasons you want to lose weight) and your behavior whys (the in-the-moment reasons that actually keep you showing up).

We'll cover:

  • Why your "goal whys" (like wanting to lose 20 lbs or feel confident again) don't always work in the heat of the moment.

  • How the "I deserve it" thought sneaks in and derails your progress.

  • The kind of "whys" that are powerful enough to compete with instant gratification.

  • Real client and personal examples using these tools

Because here's the truth: you do deserve it, but what you really deserve is to feel good now and stay consistent long-term. And that's exactly what this episode will help you do.

Don't forget to:

Jaksot(266)

265. The Problem With 'What I Eat in a Day' Videos

265. The Problem With 'What I Eat in a Day' Videos

You've watched them. Saved them. Maybe even tried to follow them step-by-step. In this episode, we're breaking down the real problem with copying what "healthy" or thin women eat and why it's not givi...

30 Maalis 16min

264. Stop Using Your Goal Against Yourself

264. Stop Using Your Goal Against Yourself

How often do you think about your goal? And more importantly… how does it make you feel? If your answer is stressed, frustrated, or anxious… you might be using your goal against yourself. Goals are me...

23 Maalis 19min

263. Why You Feel Out of Control When You're Hungry

263. Why You Feel Out of Control When You're Hungry

If hunger feels like something you need to fix immediately… this episode is for you. Because I know how easy it is to think: "I just can't do this." "I always give in." "I don't have hunger signals." ...

17 Maalis 18min

262. Decision Avoidance

262. Decision Avoidance

Have you ever felt so busy and exhausted from the week, but when you look back you realize you didn't take any action towards your goals? In this episode we are talking about what it looks like to avo...

9 Maalis 17min

261. How to Lose Weight When You've Never Been Able To

261. How to Lose Weight When You've Never Been Able To

You have a rough day with food. Things don't go how you planned. And on top of feeling frustrated and hopless you think… "See? I knew this wouldn't work. I've never been able to do this before." Soun...

23 Helmi 23min

260. The "What Can I Get Away With?" Trap

260. The "What Can I Get Away With?" Trap

Have you ever caught yourself thinking… "Can I get away with this and still lose weight?" Maybe it sounds like one last treat, one last weekend, or one last pantry raid before you finally "get serious...

16 Helmi 20min

259. Weight Loss Boundaries (That Actually Work)

259. Weight Loss Boundaries (That Actually Work)

If you keep falling off your weight loss goals, it's probably not because you lack discipline. It's because you're trying to follow rules that were never meant to last. In this episode, we're talking ...

9 Helmi 18min

258. When Self-Love Becomes Self-Sabotage

258. When Self-Love Becomes Self-Sabotage

Is it self-sabotage or "self-care"?  In this episode, we unpack why doing what feels best in the moment often keeps you stuck, how your brain is wired to resist change, and what real self-love actuall...

2 Helmi 13min

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