Inside the Playbook: Shawn Desman and Managers on What Almost Ended Shawn Desman’s Music Career

Inside the Playbook: Shawn Desman and Managers on What Almost Ended Shawn Desman’s Music Career

After stepping away from music in 2015, Shawn Desman found himself questioning if he would ever return.

In this conversation, he shares the pivotal moment with Drake that reignited his passion, the role his wife played in guiding crucial career decisions, and the challenges of navigating management changes. Alongside Steve Zsirai and Chad Walsh, Shawn also reveals the strategic and data-driven approach that made his live comeback possible.

This is a story of resilience, reinvention, and what it really takes to build a second chapter in today’s music business.

Simply put, a conversation like this doesn't come cheap.


Listen to the full episode here -

Spotify:

https://open.spotify.com/episode/1uwdpt8Z2i0PmUt70hhc76?si=ekjULlriRweFoLFGxe57Eg


Watch the Episodes On Youtube: https://www.youtube.com/@managersplaybook

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The Manager’s Playbook 036: Loren Medina - Jessie Reyez, Ca7riel & Paco Amoroso, J Noa, The Business of Music PR, Breaking Artists & The Ugly Truth About the Music Industry

The Manager’s Playbook 036: Loren Medina - Jessie Reyez, Ca7riel & Paco Amoroso, J Noa, The Business of Music PR, Breaking Artists & The Ugly Truth About the Music Industry

In episode 36 of The Manager’s Playbook, Mauricio Ruiz sits down with publicist and strategist Loren Medina, founder of Guerrera PR. From her start at Sony to building her own agency, Loren shares the...

26 Elo 20252h 22min

Inside the Playbook: Dan Gonzalez on Why Music Catalogs Are the Hottest Investment

Inside the Playbook: Dan Gonzalez on Why Music Catalogs Are the Hottest Investment

Music catalogs have become one of the hottest asset classes in the world.In this clip of The Manager’s Playbook, Dan Gonzalez and I unpack how catalogs are valued, why multiples matter, and what makes...

25 Elo 202514min

Inside the Playbook: Dan Gonzalez on Why Most Artists Don’t Understand Their Contracts

Inside the Playbook: Dan Gonzalez on Why Most Artists Don’t Understand Their Contracts

From Canadian grant writing to closing music business deals.In this clip of The Manager’s Playbook, I sit down with Dan Gonzalez who has navigated both worlds, and now helps artists protect their righ...

24 Elo 202516min

Inside the Playbook: Dan Gonzalez on How Most Artists LEAVE Money on the Table

Inside the Playbook: Dan Gonzalez on How Most Artists LEAVE Money on the Table

Royalties are the lifeblood of an artist’s career but too often, they go uncollected.In this clip of The Manager’s Playbook, Dan Gonzalez breaks down how business managers protect artists and producer...

22 Elo 202513min

Inside the Playbook: Dan Gonzalez on Why Artists NEED Business Managers

Inside the Playbook: Dan Gonzalez on Why Artists NEED Business Managers

The role of a business manager has never been more important for artists.In this clip of The Manager’s Playbook, Dan Gonzalez breaks down how the job has evolved from simple bill payments and taxes to...

21 Elo 202521min

The Manager’s Playbook 035: Dan Gonzalez - Business Managers vs. Artist Managers, Catalogs, Royalties, Taxes & Wealth Strategy

The Manager’s Playbook 035: Dan Gonzalez - Business Managers vs. Artist Managers, Catalogs, Royalties, Taxes & Wealth Strategy

In this episode of The Manager’s Playbook, Mauricio Ruiz sits down with his own business manager, Dan Gonzalez, to uncover the financial backbone of an artist’s career.Dan explains why business manage...

19 Elo 20251h 56min

Inside the Playbook: Hit-Boy & Nima Nasseri on Breaking Contracts, Momentum & the Music Biz Today

Inside the Playbook: Hit-Boy & Nima Nasseri on Breaking Contracts, Momentum & the Music Biz Today

Hit-Boy has leveled up, not just as a producer, but as a person.In this conversation, he talks about upgrading his lifestyle and workspace to unlock peak creativity, balancing fatherhood with a relent...

18 Elo 202514min

Inside the Playbook: Hit-Boy & Nima Nasseri on The Hidden Truth About Record Labels, Streaming & Artist Leverage

Inside the Playbook: Hit-Boy & Nima Nasseri on The Hidden Truth About Record Labels, Streaming & Artist Leverage

Ownership isn’t just a buzzword. It’s the difference between building a career you control and one that controls you.In this clip, Hit-Boy, his manager Nima Nasseri, and I break down the mechanics of ...

17 Elo 202515min

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