No. 1 Sugar Expert: 17 Seconds Of Pleasure Can Rewire Your Brain!

No. 1 Sugar Expert: 17 Seconds Of Pleasure Can Rewire Your Brain!

Dr. Robert Lustig, a world-leading expert on sugar addiction, metabolism, ultra-processed food, and artificial sweeteners, reveals how they fuel obesity, dementia, dopamine overload, and addiction - and the dangers of RFK Jr.’s health approach. Dr. Robert Lustig is a neuroendocrinologist and expert on sugar, obesity, and the science of addiction, whose groundbreaking new research reveals how the 4 major health crises are all interconnected and driven by stress. He is also the bestselling author of books such as, ‘Metabolical’, and ‘Fat Chance’. He explains: ◼️Why 29% of Americans are depressed and how food plays a hidden role ◼️How 17 seconds of pleasure can rewire your brain for lifelong addiction ◼️How the food industry secretly engineers addiction and fuels chronic disease ◼️Why 95% of Alzheimer’s risk is environmental and completely preventable ◼️The dangerous link between dopamine spikes and brain cell death (00:00) Intro (02:28) The Hostage Brain (06:24) Dopamine and the Pain of Lacking Control (09:32) Tolerance Is the Start of Addiction (10:39) If You Depend on Anything, It's Bad (11:25) Is Dopamine Fasting the Cure? (13:25) Can You Rewire Your Brain Away from Sugar Cravings? (15:15) The Shocking Link Between Dementia and Diet Products (22:39) Proteins (25:32) Is Alzheimer's Genetic or Environmental? (28:56) Ketones (33:08) Ultra-Processed Foods Are Poison (34:26) Reengineering Ultra-Processed Food to Be Healthy (39:41) What Needs to Change in the USA (45:06) RFK and Vaccination in the USA (51:56) Important Message About Where You Get Your Information (55:27) Ads (56:29) Practical Steps to Fix Your Addiction (01:01:24) If You Have an Inflamed Brain, You Can't Love (01:04:08) Are Our Diets Making Us Lonely? (01:08:03) Your Vagus Nerve Needs to Be Healthy (01:08:44) Do Vagus Nerve Stimulators Work? (01:10:53) The Real Truth About Ozempic (01:16:08) Can Ozempic Help with Addiction? (01:18:45) Practical Tips to Lose Weight and Eat Less Ultra-Processed Food (01:22:02) The Dangers of Drinking Soda (01:24:22) Younger People Are Getting Cancer More Than Ever (01:27:35) Ads (01:34:29) Does Exercise Help Lower Your Sugar Consumption? (01:36:27) Almost Half of the Population Is Pre-Diabetic (01:39:38) Glucose Monitors (01:41:58) Psychedelics Follow Dr Robert: Instagram - https://bit.ly/3KkR9ce Website - https://bit.ly/48MtKdA You can purchase Dr Robert’s book, ‘Metabolical: The Lure and the Lies of Processed Food, Nutrition, and Modern Medicine’, here: https://amzn.to/48Cme56 Research document: https://stevenbartlett.com/wp-content/uploads/2025/10/DOAC-Robert-Lustig-Independent-Research-further-reading.pdf The Diary Of A CEO: ◼️Join DOAC circle here - https://doaccircle.com/ ◼️Buy The Diary Of A CEO book here - https://smarturl.it/DOACbook ◼️The 1% Diary is back - limited time only: https://bit.ly/3YFbJbt ◼️The Diary Of A CEO Conversation Cards (Second Edition): https://g2ul0.app.link/f31dsUttKKb ◼️Get email updates - https://bit.ly/diary-of-a-ceo-yt ◼️Follow Steven - https://g2ul0.app.link/gnGqL4IsKKb Sponsors: Pipedrive - http://pipedrive.com/CEO Stan Store - https://stevenbartlett.stan.store for your 14-Day free trial

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E51: The Certainty Of Unexpected Chaos

E51: The Certainty Of Unexpected Chaos

This week's episode of The Diary of a CEO is all about the certainty of unexpected chaos. This is a different episode, for the very different times that we’re living in. But, I think you ALL need to hear this, because I did. I discuss why you should be responsible for your actions, how to be positive amongst all the chaos, stay psychologically effective and the importance of being compassionate with your thoughts. I also delve into what I call "happiness dividends" and discuss why it is vital not give up on your long term goals for short term pleasures, especially in this time of uncertainty. Learn more about your ad choices. Visit megaphone.fm/adchoices

15 Huhti 202050min

E50: Jake Humphrey - My Grandma's Suicide Saved Me

E50: Jake Humphrey - My Grandma's Suicide Saved Me

In my most recent episode of The Diary of a CEO, I sat down with the incredibly successful TV presenter, journalist and entrepreneur Jake Humphrey. Jake has gone from being an unqualified drop out, who was fired from McDonalds after just two months for a lack of communication skills to one of the UK’s most well known TV presenters, with accolades such as CBBC, BT Sport, Formula One and much more. Jake also co-founded the production company Whisper Films, alongside former BBC Sport producer Sunil Patel and David Coulthard and the business has grown from £1.5m to almost £20m. Our conversation was extremely honest and open. Jake has struggled to come to terms with the common misconceptions of who he is, battling suicidal thoughts and developing an unhealthy relationship with social media. We discuss the best way to move forward with the devastating impact social media can have and why failure is the key to being successful. Learn more about your ad choices. Visit megaphone.fm/adchoices

5 Maalis 202053min

E49: Dame Stephanie Shirley - Escaping Nazi Germany and Making £2.3bn

E49: Dame Stephanie Shirley - Escaping Nazi Germany and Making £2.3bn

In this week's episode of The Diary of a CEO, I chat to Dame Stephanie Shirley also known as "Steve".At the age of 5, Steve fled from Nazi persecution in her hometown of Dortmund and arrived in the UK on the Kindertransport, luckily escaping the... Learn more about your ad choices. Visit megaphone.fm/adchoices

27 Helmi 20201h

E48: Jamie Laing & Ed Williams - The Sweet Success

E48: Jamie Laing & Ed Williams - The Sweet Success

In this week's episode of The Diary of a CEO, I chat to Jamie Laing and Ed Williams, the co-founders of Candy Kittens - the fastest growing confectionary brand in the UK. Our conversation delved into battling the misconceptions of family wealth,... Learn more about your ad choices. Visit megaphone.fm/adchoices

20 Helmi 20201h 24min

E47: The Solution To All Of Your Problems

E47: The Solution To All Of Your Problems

This week's episode of The Diary of a CEO is all about breakdowns and problems and I delve into why only YOU have control over your thoughts. I discuss how we are obsessing over optimising our lives and the worrying increase in loneliness within the... Learn more about your ad choices. Visit megaphone.fm/adchoices

13 Helmi 202043min

E46: Diane Modahl - Doping, Defeat and Determination

E46: Diane Modahl - Doping, Defeat and Determination

How would you feel if your career, the career you’ve worked at all your life, was suddenly destroyed? This is how my next guest on The Diary of a CEO felt when her whole world came tumbling down due to a fatal error. Diane is truly inspirational. Her... Learn more about your ad choices. Visit megaphone.fm/adchoices

3 Helmi 20201h 6min

E45: I Have NEVER Shared This Before.

E45: I Have NEVER Shared This Before.

In the first episode of 2020 of The Diary of a CEO, I share a very personal extract from my diary 8 years ago which I’ve NEVER shared before, and discuss the time I’ve recently spent alone in the Indonesian Jungle. I also explain why it’s important to... Learn more about your ad choices. Visit megaphone.fm/adchoices

16 Tammi 202049min

E44: The lessons we MUST learn before 2020.

E44: The lessons we MUST learn before 2020.

2019 has been a world-wind of a year for me, and this week’s episode of The Diary of a CEO is all about reflection. Alongside this, I discuss why you shouldn’t waste time on people that don’t deserve it. Furthermore, I explain why it’s critical for us t... Learn more about your ad choices. Visit megaphone.fm/adchoices

23 Joulu 201941min

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