No. 1 Sugar Expert: 17 Seconds Of Pleasure Can Rewire Your Brain!

No. 1 Sugar Expert: 17 Seconds Of Pleasure Can Rewire Your Brain!

Dr. Robert Lustig, a world-leading expert on sugar addiction, metabolism, ultra-processed food, and artificial sweeteners, reveals how they fuel obesity, dementia, dopamine overload, and addiction - and the dangers of RFK Jr.’s health approach. Dr. Robert Lustig is a neuroendocrinologist and expert on sugar, obesity, and the science of addiction, whose groundbreaking new research reveals how the 4 major health crises are all interconnected and driven by stress. He is also the bestselling author of books such as, ‘Metabolical’, and ‘Fat Chance’. He explains: ◼️Why 29% of Americans are depressed and how food plays a hidden role ◼️How 17 seconds of pleasure can rewire your brain for lifelong addiction ◼️How the food industry secretly engineers addiction and fuels chronic disease ◼️Why 95% of Alzheimer’s risk is environmental and completely preventable ◼️The dangerous link between dopamine spikes and brain cell death (00:00) Intro (02:28) The Hostage Brain (06:24) Dopamine and the Pain of Lacking Control (09:32) Tolerance Is the Start of Addiction (10:39) If You Depend on Anything, It's Bad (11:25) Is Dopamine Fasting the Cure? (13:25) Can You Rewire Your Brain Away from Sugar Cravings? (15:15) The Shocking Link Between Dementia and Diet Products (22:39) Proteins (25:32) Is Alzheimer's Genetic or Environmental? (28:56) Ketones (33:08) Ultra-Processed Foods Are Poison (34:26) Reengineering Ultra-Processed Food to Be Healthy (39:41) What Needs to Change in the USA (45:06) RFK and Vaccination in the USA (51:56) Important Message About Where You Get Your Information (55:27) Ads (56:29) Practical Steps to Fix Your Addiction (01:01:24) If You Have an Inflamed Brain, You Can't Love (01:04:08) Are Our Diets Making Us Lonely? (01:08:03) Your Vagus Nerve Needs to Be Healthy (01:08:44) Do Vagus Nerve Stimulators Work? (01:10:53) The Real Truth About Ozempic (01:16:08) Can Ozempic Help with Addiction? (01:18:45) Practical Tips to Lose Weight and Eat Less Ultra-Processed Food (01:22:02) The Dangers of Drinking Soda (01:24:22) Younger People Are Getting Cancer More Than Ever (01:27:35) Ads (01:34:29) Does Exercise Help Lower Your Sugar Consumption? (01:36:27) Almost Half of the Population Is Pre-Diabetic (01:39:38) Glucose Monitors (01:41:58) Psychedelics Follow Dr Robert: Instagram - https://bit.ly/3KkR9ce Website - https://bit.ly/48MtKdA You can purchase Dr Robert’s book, ‘Metabolical: The Lure and the Lies of Processed Food, Nutrition, and Modern Medicine’, here: https://amzn.to/48Cme56 Research document: https://stevenbartlett.com/wp-content/uploads/2025/10/DOAC-Robert-Lustig-Independent-Research-further-reading.pdf The Diary Of A CEO: ◼️Join DOAC circle here - https://doaccircle.com/ ◼️Buy The Diary Of A CEO book here - https://smarturl.it/DOACbook ◼️The 1% Diary is back - limited time only: https://bit.ly/3YFbJbt ◼️The Diary Of A CEO Conversation Cards (Second Edition): https://g2ul0.app.link/f31dsUttKKb ◼️Get email updates - https://bit.ly/diary-of-a-ceo-yt ◼️Follow Steven - https://g2ul0.app.link/gnGqL4IsKKb Sponsors: Pipedrive - http://pipedrive.com/CEO Stan Store - https://stevenbartlett.stan.store for your 14-Day free trial

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E35: Julian Hearn: Huel - £45 Million In 4 Years

E35: Julian Hearn: Huel - £45 Million In 4 Years

Julian Hearn is the founder and CMO of Huel, a nutrition company responsible for the increasingly popular, powdered meal replacement drink. Huel is basically a meal in a bottle designed for time-poor people, enabling you to get all your nutritional... Learn more about your ad choices. Visit megaphone.fm/adchoices

3 Heinä 201948min

Dr Aria - Mental Health, Marriage and Mindfulness

Dr Aria - Mental Health, Marriage and Mindfulness

In this weeks episode of The Diary of a CEO, I sit down with Dr Aria Campbell-Danesh, a high performance psychologist and an expert in the fields of behaviour change and long-term health. Follow Dr Aria: Instagram - https://www.instagram.com/dr._aria Website - https://www.dr-aria.com Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

26 Kesä 20191h 36min

E33: I Made A Mistake

E33: I Made A Mistake

It’s been a while since we last spoke which I apologise about! In this week’s episode of The Diary of a CEO, I discuss how a bad reaction of mine lead to a lot of regret. We are all on a journey of self-development and in this particular moment my ego... Learn more about your ad choices. Visit megaphone.fm/adchoices

19 Kesä 201942min

E32 Michelle Kennedy - From Matchmaking to Motherhood

E32 Michelle Kennedy - From Matchmaking to Motherhood

From co-CEO of Badoo, a dating-focused social network worth over a billion, to sitting on the advisory board for Bumble to launching her in own app in 2017 with co-founder of Deliveroo Greg Orlowski, Michelle Kennedy is a force to be reckoned with. She ... Learn more about your ad choices. Visit megaphone.fm/adchoices

15 Touko 201951min

E31: Entrepreneurialism is a Disease

E31: Entrepreneurialism is a Disease

It’s crazy to think how much things can change in such a short period of time. In this episode I discuss the concept of compartmentalising and 6 positive ways to approach this. I also talk about how I deal with fear in life, how running a business is li... Learn more about your ad choices. Visit megaphone.fm/adchoices

3 Touko 201947min

E30: Alan Barratt - From £27 to £72 million

E30: Alan Barratt - From £27 to £72 million

This week I spoke with Alan Barratt, CEO and Founder of the worlds fastest growing sports performance and weight management brand, Grenade. Alan and his wife Juliet started Grenade in 2010 with just £27 in their bank account. After a few short years, 50... Learn more about your ad choices. Visit megaphone.fm/adchoices

10 Huhti 20191h 22min

E29: Build Sandcastles out of Bullsh*t

E29: Build Sandcastles out of Bullsh*t

Welcome back to Chapter 9 of The Diary of a CEO. This week, I talk about my obsession with the tragic yet fascinating mess that is Brexit, and how I’ve learnt more about British politics in the last 3 months than I’ve known in the last 10 years. Through... Learn more about your ad choices. Visit megaphone.fm/adchoices

3 Huhti 201950min

E28: Tobi Pearce - £100m in Revenue Aged 27

E28: Tobi Pearce - £100m in Revenue Aged 27

In this weeks episode of The Diary of a CEO, I sat down with Tobi Pearce, the CEO of SWEAT. Tobi describes SWEAT as the world’s biggest online digital gym, offering help and guidance for women with their fitness choices and health goals. Australian-born... Learn more about your ad choices. Visit megaphone.fm/adchoices

19 Maalis 201959min

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