Rapid Response: Why design matters more than ever, w/PepsiCo Chief Design Officer Mauro Porcini
Masters of Scale3 Marras 2022

Rapid Response: Why design matters more than ever, w/PepsiCo Chief Design Officer Mauro Porcini

Design is more than aesthetics. It is an essential competitive tool for an age of perpetual disruption. PepsiCo Chief Design Officer Mauro Porcini shares his 5-point system for sparking creativity at scale. Author of the new book The Human Side of Innovation, Porcini explains how anyone can deploy a designer’s mindset to improve their business and organization. Sharing stories from 3M to Mountain Dew, Porcini emphasizes the imperative of excellence and why innovation is "an act of love."

Read a transcript of this episode: https://mastersofscale.com

Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Jaksot(683)

Bringing a culture back from the brink, w/Uber's Dara Khosrowshahi

Bringing a culture back from the brink, w/Uber's Dara Khosrowshahi

Early-stage startups are a lot like pirate ships – they need a buccaneering spirit to survive. But every startup needs to shed its pirate nature at some point, and evolve into something more akin to a...

5 Kesä 201943min

The case for bootstrapping, w/Mailchimp's Ben Chestnut

The case for bootstrapping, w/Mailchimp's Ben Chestnut

You can bootstrap your business to scale, but you'll have to make your own luck. Nobody knows this better than Mailchimp's Ben Chestnut. He used a DIY ethos to grow a $600M company without ever raisin...

21 Touko 201944min

Open or closed? The answer is both, w/Joi Ito

Open or closed? The answer is both, w/Joi Ito

No organization that’s entirely closed — or entirely open — can scale as successfully as an organization that combines both. Yes, it invites a bit of chaos – but chaos breeds innovation. Joi Ito has s...

30 Huhti 201935min

Take bigger risks, w/Shellye Archambeau

Take bigger risks, w/Shellye Archambeau

If you try to avoid risk, you actually risk total failure. Or worse: mediocrity. Take it from Shellye Archambeau. She led the most stunning Silicon Valley turnaround you’ve never heard of. She took th...

26 Maalis 201938min

Check your blindspot, w/Sallie Krawcheck (Ellevest)

Check your blindspot, w/Sallie Krawcheck (Ellevest)

If your company's dominated by one type of person, you run the risk of tunnel vision. You might move fast — but you'll often drive straight into traps. Truly scalable companies need a diverse portfoli...

12 Maalis 201944min

The Reid Hoffman Story (Part 2): Make everyone a hero

The Reid Hoffman Story (Part 2): Make everyone a hero

We’re back with Part 2 of our special turn-the-tables episode with Reid Hoffman. In this episode, we follow Reid through PayPal, LinkedIn, the Microsoft acquisition, his angel investments, Greylock, a...

26 Helmi 201955min

The Reid Hoffman Story (Part 1): Make everyone a hero

The Reid Hoffman Story (Part 1): Make everyone a hero

In this special episode, we turn the tables on host Reid Hoffman. He’s the guest and we tell his story, while proving a theory that’s perfect for Reid: You can chart an epic journey to scale, if you m...

22 Tammi 201943min

Let your customers be your scouts, w/Eventbrite's Julia Hartz

Let your customers be your scouts, w/Eventbrite's Julia Hartz

That constant roar of customer feedback? Be thankful for it. It holds all the secrets to your success, if you learn how to read the signs. Listen to what users say, sure. But also watch what they do a...

8 Tammi 201934min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
rss-sisalto-kuntoon
rss-rahamania
ostan-asuntoja-podcast
rahapuhetta
herrasmieshakkerit
sijoituspodi
rss-karon-grilli
leadcast
asuntoasiaa-paivakirjat
rss-lahtijat
rss-startup-ministerio
rss-paasipodi
rss-yrittajan-mindset
rss-draivi
pomojen-suusta
rss-valaistumisia-tyoelamasta