Tech Talks Daily8 Touko 2023

2367: Apps Flyer - Unlocking the Power of Mobile Marketing

Join me in a conversation with Oren Kaniel, the CEO and co-founder of the successful Israeli mobile marketing measurement and experience platform, AppsFlyer. In this episode, Oren shares his journey of creating AppsFlyer, a unique technology that empowers brands to better understand their users and make informed decisions. Learn how AppsFlyer's independence and unbiased measurement approach has gained the trust of major players in the ecosystem, including Coca Cola, HBO, Walmart, and eBay.

Discover how AppsFlyer anticipated the mobile industry's transformative impact on our lives and the crucial role of analytics in mobile app marketing. Oren and our host, Neil, discuss the challenges posed by privacy changes and regulations on the digital ecosystem and how AppsFlyer is responding with privacy-preserving technology.

Explore the potential of AI as a game-changing technology and how AppsFlyer is working at the intersection of data privacy and AI to ensure consumer privacy and safety in the digital ecosystem. Hear about AppsFlyer's mission to provide privacy-preserving technologies and measurement solutions in the face of an ever-evolving industry.

In this conversation, Oren also shares insights from his blog and the influence of Tony Hsieh's book, "Delivering Happiness," on AppsFlyer's company culture. Don't miss this fascinating discussion with Oren Kaniel, the leader of a unicorn startup that has grown to a valuation of over $2 billion and is trusted by more than 12,000 brands worldwide.

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(2000)

Bringing enterprise AI inference on premises with Scality

What should a business consider before moving AI inference onto infrastructure it owns? In this episode of Tech Talks Daily, I speak with Paul Speciale, Chief Marketing Officer at Scality, about the d...

4 Marras 19min

Electrifying Collection Fleets and Improving Driver Safety With Republic Services

How do you introduce electric vehicles and AI-assisted safety technology into a collection fleet that customers depend on every day? On Tech Talks Daily, I'm joined by Brett Rogers, Vice President of ...

3 Marras 26min

Building Trust in Production AI Agents With Caylent.

What would make you comfortable giving an AI agent the authority to act inside a live business process? In this episode of Tech Talks Daily, I speak with Valerie Henderson, CEO of Caylent, about what ...

2 Marras 26min

Connecting AI Fall Detection With Care Workflows at KamiVision.

What makes an AI fall alert useful to the person who needs help and the team responsible for responding? In this episode of Tech Talks Daily, I speak with Mike Link, chief operating officer at KamiVis...

1 Marras 25min

What Proof of Reserves Can Tell You With LeveX

What can a crypto exchange's proof of reserves establish, and what might still be missing from the picture? On Tech Talks Daily, I'm joined by Harvey Liu, co-founder and CEO of LeveX, to discuss trans...

31 Loka 27min

Reducing IT Firefighting With ControlUp

What needs to happen before an IT team can trust an AI agent to resolve a problem rather than simply report it? In this episode of Tech Talks Daily, I welcome Jed Ayres, CEO of ControlUp, and Gadi Fel...

31 Loka 28min

Making AI the ERP Interface With NetSuite

When would you trust your ERP system to move from answering a question to carrying out the work? Recording at SuiteWorld in Las Vegas, I spoke with Brian Chess, who leads AI product and technology for...

30 Loka 23min

Turning AI Experiments Into Business Value With Newton

What if the biggest gain from AI comes from reducing the distance between the person who understands a problem and the person building its solution? On Tech Talks Daily, I'm joined by Ben Grinnell, Ch...

29 Loka 30min