SPOS #264 - Power, Influence And The Social Web With Mark W. Schaefer

SPOS #264 - Power, Influence And The Social Web With Mark W. Schaefer

Welcome to episode #264 of Six Pixels Of Separation - The Twist Image Podcast. Mark W. Schaefer over at Grow Blog just published his first business book, The Tao of Twitter, so beyond a conversation about why the world needs another book about Twitter, we also spent a boatload of time discussing and dissecting power, influence and the Social Web. While you may have read or heard about this topic before, the landscape continues to evolve and we dive much deeper (well beyond the value of Klout scores and the ROI of a Facebook "like") into the murky waters of presumed compliance and more. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #264 - Host: Mitch Joel.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #264 - Host: Mitch Joel.

Tags: advertising awaken your superhero bite size edits blog blogging blue sky factory book oven business book cast of dads cc chapman chris brogan christopher s penn david usher digital dads digital marketing facebook facebook group grow blog hugh mcguire in over your head itunes julien smith librivox managing the gray mark w schaefer marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks six pixels of separation social media 101 social media marketing strategy the tao of twitter trust agents twist image

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