Thinking With Mitch Joel19 Kesä 2016

SPOS #519 - Invisible Influence With Jonah Berger

Welcome to episode #519 of Six Pixels Of Separation - The Mirum Podcast. Nothing makes me happier than when people that I deeply admire and respect come out with a new book. I don't know about you, but I love everything about the deep dive that a rich and enjoyable business book has to offer. One of the thinkers that never lets me down is Jonah Berger. Berger is a marketing professor at the Wharton School at the University of Pennsylvania and bestselling author of Contagious - Why Things Catch On and, most recently, Invisible Influence - The Hidden Forces that Shape Behavior. In his new book, Berger looks at the subtle and secret influences that impact our choices. It's not what you think (the standard persuasion type of fare), and his research will not only surprise you, but have a direct impact on how your marketing, advertising and communications can be that much more effective. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #519 - Host: Mitch Joel.

Running time: 52:42.
Hello from beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
CTRL ALT Delete is now available too!
Here's is my conversation with Jonah Berger.
Invisible Influence - The Hidden Forces that Shape Behavior.
Contagious - Why Things Catch On.
Follow Jonah on Twitter.
This week's music: David Usher 'St. Lawrence River'.
Get David's song for free here: Artists For Amnesty.

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #519 - Host: Mitch Joel.

Tags: advertising advertising podcast audio blog blogging brand business blog business book business podcast communication contagious david usher digital marketing digital marketing agency digital marketing blog facebook google influence invisible influence itunes j walter thompson jonah berger jwt leadership podcast management podcast marketing marketing blog marketing podcast marketing professor mirum mirum agency mirum agency blog mirum blog persuasion social media twitter university of pennsylvania wharton school wpp

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(1050)

Human Agency With Marcus Fontoura - TWMJ #1038

Welcome to episode #1038 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a time when technology feels simultaneously more powerful and more opaque than ever, Marcus Fontoura is mak...

31 Touko 47min

The Value Of Uncertainty With Simone Stolzoff - TWMJ #1037

Welcome to episode #1037 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a moment when certainty has become both a cultural obsession and a commercial product, Simone Stolzoff is a...

24 Touko 57min

Unlocking The Best In People With Ashley Herd - TWMJ #1036

Welcome to episode #1036 of Thinking With Mitch Joel (formerly Six Pixels of Separation). Ashley Herd did not set out to become a management expert. Trained as an employment lawyer and later serving i...

17 Touko 1h

Modern Marketing With MichaelAaron Flicker - TWMJ #1035

Welcome to episode #1035 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a time when marketers have more data, more technology and more precision than ever before… consumer trust, ...

10 Touko 1h

The Business Of Culture And Art With Douglas Woodham - TWMJ #1034

Welcome to episode #1034 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a time when the lines between culture, commerce and identity feel increasingly blurred, few people understa...

3 Touko 1h 4min

Revolutionizing Humanity And Tech With Pablos Holman - TWMJ #1033

Welcome to episode #1033 of Thinking With Mitch Joel (formerly Six Pixels of Separation). We spent the last twenty-five years calling software "technology," which was convenient, profitable and just a...

26 Huhti 1h 4min

Unlocking Creativity And Productivity With Natalie Nixon - TWMJ #1032

Welcome to episode #1032 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a time when productivity is still measured in speed, output and constant motion, few voices are pushing for...

19 Huhti 1h 2min

New Business Transformations With Joseph Pine - TWMJ #1031

Welcome to episode #1031 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a time when businesses are still trying to wrap their heads around "customer experience," few thinkers have...

12 Huhti 58min