Blogcast: How to Define Powerful Market Segments
This is an Impact Pricing Blog published on October 20, 2025, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/how-to-define-powerful-m...
26 Joulu 20256min
The Subscription Pricing Lever Most Companies Miss (And How It Changes LTV Overnight) with Dan Layfield
Dan Layfield, founder of the Subscription Index, joins Mark Stiving to unpack the less-visible pricing and monetization levers that drive real growth in subscription businesses. With experience scalin...
22 Joulu 202529min
Blogcast: Shareholder Value Is an Outcome, Not a Strategy
This is an Impact Pricing Blog published on October 13, 2025, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/shareholder-value-is-an-...
19 Joulu 20253min
Why Pricing a Platform Is Harder Than Pricing a Product — Lessons from Google Cloud with Deovrat Kajwadkar
Deovrat Kajwadkar is the Director of Strategic Deal Pricing and Monetization at Google Cloud, where he sits at the center of some of the most complex commercial decisions in modern tech. With a backgr...
15 Joulu 202530min
Blogcast: Pricing AI: The COMPASS Spectrum of Pricing Metrics
This is an Impact Pricing Blog published on October 6, 2025, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/pricing-ai-the-compass-sp...
12 Joulu 20254min
How Behavioral Economics Can Fix Your Pricing Blind Spots with Etinosa Agbonlahor
Etinosa Agbonlahor is the CEO of Decision Alpha and former Director of Behavioral Research at Fidelity Investments. A behavioral economist by training, she helps companies understand how customers act...
8 Joulu 202530min
Blogcast: Nobody Wants to Buy AI
This is an Impact Pricing Blog published on September 29, 2025, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/nobody-wants-to-buy-ai/...
5 Joulu 20254min
Revenue Growth Management: Proven Pricing Tactics with Danilo Zatta
Danilo Zatta is the author of The Pricing Model Revolution, The 10 Rules of Highly Effective Pricing, and the new book Revenue Growth Management. He is recognized as one of LinkedIn's Top 5 Pricing Th...
1 Joulu 202528min
