320: Harvard's Frank Cespedes, Managing sales in a world of constant change (Strategy Skills classics)
The Strategy Skills Podcast: Strategy | Leadership | Critical Thinking | Problem-Solving13 Helmi 2023

320: Harvard's Frank Cespedes, Managing sales in a world of constant change (Strategy Skills classics)

For this episode, let's revisit a Strategy Skills classic where we interviewed the author of Sales Management That Works: How to Sell in a World that Never Stops Changing by Frank Cespedes.

How do you manage sales in a world that never stops changing? In this episode, Frank shares valuable insights to equip sales professionals and business leaders in managing sales within their organization and how to better improve and develop themselves while managing constant change.

Frank Cespedes is a sales expert and Senior Lecturer at Harvard Business School. He runs a business, has served on the boards of corporations and start-ups, and has consulted to companies around the world. He is the author of articles in Harvard Business Review, California Management Review, Organization Science, The Wall Street Journal, and other publications as well as 6 books, including Aligning Strategy and Sales, which was cited as "the best sales book of the year" (Strategy+Business), "a must read" (Gartner), and "perhaps the best sales book ever" (Forbes).

Get Frank's book here:

Sales Management That Works: How to Sell in a World that Never Stops Changing. Frank Cespedes. https://www.amazon.com/Sales-Management-That-Works-Changing/dp/1633698769

Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

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186: Amanda Lotz, How the internet disrupted media industries

186: Amanda Lotz, How the internet disrupted media industries

Welcome to Strategy Skills episode 186, an episode with a professor at Queensland University of Technology, Amanda Lotz. Get Amanda's new book here: https://amzn.to/3jzSLhK Amanda Lotz is an educator,...

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185: Why you should read Bill Matassoni's memoir (Strategy Skills classics)

185: Why you should read Bill Matassoni's memoir (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills where we discuss why everyone should read Bill Matassoni's book. Every now and then, someone comes along and makes the subject of...

1 Marras 202118min

184: Kent Taylor, The man behind the success of Texas Roadhouse (with Travis Doster)

184: Kent Taylor, The man behind the success of Texas Roadhouse (with Travis Doster)

Welcome to Strategy Skills episode 184, an episode with the Vice President for Communications of Texas Roadhouse and Kent Taylor's close friend, Travis Doster. Get Kent's new book here: https://amzn.t...

27 Loka 202159min

183: How to start shifting to the career you've always wanted - Author program Q&A 7

183: How to start shifting to the career you've always wanted - Author program Q&A 7

Learn more and see the application guidelines: https://www.firmsconsulting.com/experts-published-author-program/ Apply: email team@firmsconsulting.com This is a part of a 10-episode program to help o...

25 Loka 20216min

182: What is corporate strategy? (Strategy Skills classics)

182: What is corporate strategy? (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills where we discuss the most important concepts you need to understand in order to advance your career. Be reminded about what is Co...

20 Loka 202112min

181: How to handle a "horrible" client (Strategy Skills classics)

181: How to handle a "horrible" client (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills where we answer a question from our audience. Facing a "horrible" client is a common experience in the business world. You could ...

18 Loka 202114min

180: Jonathan Brill, Turn uncertainty into opportunity

180: Jonathan Brill, Turn uncertainty into opportunity

Welcome to Strategy Skills episode 180, an episode with the former Global Futurist at Hewlett Packard, Jonathan Brill. Get Jonathan's new book here: https://amzn.to/3uG0m2F Jonathan Brill is an expert...

13 Loka 202141min

179: How to write a book even if you're "too junior" - Author Program Q&A 6

179: How to write a book even if you're "too junior" - Author Program Q&A 6

Learn more and see the application guidelines: https://www.firmsconsulting.com/experts-published-author-program/ Apply: email team@firmsconsulting.com This is a part of a 10-episode program to help o...

11 Loka 202110min

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