428: Vice President of SCADpro, Paul Stonick. The Business Value of Design and The Cost of Not Innovating

428: Vice President of SCADpro, Paul Stonick. The Business Value of Design and The Cost of Not Innovating

Welcome to Strategy Skills episode 427, an interview with Paul Stonick, the Vice President of SCADpro—Savannah College of Art and Design's in-house design, research, and innovation studio—which is generating innovative designs and products for the world's most influential brands, including Google, Amazon, and Apple.

From sketches to on-screen visuals, SCADpro students conceptualized and created augmented reality graphics ahead of Super Bowl LVIII. Their game-changing use of Augmented Reality was an epic viewing experience like never before!

Visit the behind the scenes with CBS Sports here: https://twitter.com/NFLonCBS/status/1755382181998841907

Prior to SCAD, Paul spent 25 years in the corporate world leading world-class digital and user experience design teams primarily in e-commerce, most notably with The Home Depot. His work has been featured in multiple news outlets, research organizations like Forrester and L2 Gartner, national television spots, and multiple Apple WWDC keynotes.

Paul also coaches and mentors the next generation of design leaders in his work with Amazing Design People (adplist.org). ADPList inspires powerful conversations and collaborations among designers worldwide so together we can change the world with creativity. In addition, Paul is a founding cohort member of Punks & Pinstripes -- a private network of badass transformation executives. Because it takes a rebel to change a company. Find us at punksandpinstripes.com

Here are some free gifts for you:

Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach

McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf

Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

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406: How to communicate recommendations (Strategy Skills classics)

406: How to communicate recommendations (Strategy Skills classics)

For this episode, let's revisit a Strategy Skills classic where we discuss how to communicate recommendations that are radical in nature. If the recommendations are presented too early, they are hypotheses with little data backing them and they can be easily challenged. If the recommendations are presented at the end, it shocks the client and there likely will be little agreement from the client. The solution is to present early but to present them as hypotheses. That seems easy, but this podcast explains the communication mistakes that occur when most consultants present complex hypotheses very early, and how to fix them. You will learn that communication, your choice of words, and the way you emphasize them can dramatically alter the way the client interprets what you are saying. In fact, the emphasis will radically alter the meaning. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

18 Joulu 202314min

405: New York Times and Wall Street Journal bestselling author, Rich Horwath — How to Develop Your Strategic Fitness

405: New York Times and Wall Street Journal bestselling author, Rich Horwath — How to Develop Your Strategic Fitness

Welcome to Strategy Skills episode 405, an interview with the author of Strategic, Rich Horwath. In his book, Rich delivers an incisive roadmap to help leaders at all levels think, plan, and act strategically to navigate every business challenge they face. The book offers business leaders a proven framework―the Strategic Fitness System―containing dozens of tools, techniques, and checklists to confidently master every area of the business, from designing market-winning strategies to shaping the organization's culture. Rich Horwath is founder and CEO of the Strategic Thinking Institute where he is a strategy facilitator, advisor, and coach to executive leadership teams. He is the New York Times and Wall Street Journal bestselling author of eight books on strategic thinking and rated the number one keynote speaker on strategy at national events, including the Society for Human Resource Management Strategy Conference. Rich has helped more than a quarter million people develop their strategic thinking and planning capabilities over the past 20 years in pursuit of his vision to teach the world to be strategic. Get Rich's book here: https://rb.gy/ml6vk9 Strategic: The Skill to Set Direction, Create Advantage, and Achieve Executive Excellence Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

13 Joulu 202352min

404: B2B Sales Expert, Rana Salman, on Internal and External Strategies for Optimizing Your Sales Conversations and Communicating Solutions

404: B2B Sales Expert, Rana Salman, on Internal and External Strategies for Optimizing Your Sales Conversations and Communicating Solutions

Welcome to Strategy Skills episode 404, an interview with Rana Salman, M.B.A, PhD, a renowned expert in the sales industry who is transforming the performance of sales teams worldwide. With a background in marketing and years of experience in enterprise-level B2B sales, she has established herself as a trusted partner for global organizations seeking to elevate their sales strategies and execution. As the founder of Salman Consulting, LLC, Salman collaborates with midsize and Fortune 500 IT companies to create tailored sales strategies, develop compelling sales content, and deliver impactful training sessions. Whether it's in-person, through webinars, or on-demand, her expertise in sales and sales enablement ensures an optimized end-to-end customer experience that fosters loyalty and drives revenue growth. Beyond her consulting work, Salman is a cofounder of WiSE (Women in Sales Enablement), a thriving networking group connecting female sales enablement professionals from around the world. Through WiSE, she facilitates the exchange of ideas and knowledge-sharing among industry peers. She was recognized as one of the Women Making an Impact in Enablement by Sales Enablement PRO in 2022 and named one of the Top Female Sales Practitioners for Your Next Panel, Presentation, or Podcast by Sales Hacker in 2021. Her expertise has also led her to be a sought-after guest speaker at prestigious events like the Texas Conference for Women, Sales Enablement Society Conference, and Competitive Marketing Summit. Get Rana's book here: https://rb.gy/i7ix7c Sales Essentials: The Tools You Need at Every Stage to Close More Deals and Crush Your Quota Here are free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

11 Joulu 202350min

403: Grooming corporate leaders (Strategy Skills classics)

403: Grooming corporate leaders (Strategy Skills classics)

For this episode, let's revisit a Strategy Skills classic where we spoke about the approach and philosophy used by the study leadership team in a power sector corporate strategy study as they guide and mentor corporate leaders at the client. We discuss the four pillars on which our leadership philosophy is built and use practical examples to demonstrate how we help clients adopt these principles. The four pillars are: Sincere authenticity matters. Embrace – don't hide – leadership flaws. Forget about image. Focus on results. This approach is about helping corporate leaders be successful in the short term. If you would like to learn more about this leadership work, please read this article. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

6 Joulu 202318min

402: Consulting: Confidence & getting results (Strategy Skills classics)

402: Consulting: Confidence & getting results (Strategy Skills classics)

For this episode, let's revisit one of Strategy Skills classics where we discuss something that affects every consultant in the world: the issue of confidence – or even arrogance – and its role in getting results on a consulting engagement. We discuss the role that confidence plays in your career and look at what actually creates a competitive advantage in your career. We also look at an example that showcases the limited value of confidence in a consulting engagement.  Click here to see the full study and here to see the merger study and market entry study. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

4 Joulu 202317min

401: How to conduct a value chain analysis (Strategy Skills classics)

401: How to conduct a value chain analysis (Strategy Skills classics)

For this episode, let's revisit one of Strategy Skills classics where we take a brief look at how to conduct a value chain analysis.  Click here to see the full study and here to see the merger study and market entry study. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

29 Marras 20238min

400: What the NYPD teaches us about complex corporate strategy (Strategy Skills classics)

400: What the NYPD teaches us about complex corporate strategy (Strategy Skills classics)

For this episode, let's revisit one of Strategy Skills classics where we discuss corporate strategy. In this episode, we explain why conventional and step-by-step strategy analysis will always yield incorrect answers in any corporate strategy study. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

27 Marras 202332min

399: 5 tips to fight fatigue (Strategy Skills classics)

399: 5 tips to fight fatigue (Strategy Skills classics)

For this episode, let's revisit one of Strategy Skills classics where we shared five tips to fight fatigue. Here are some free gifts for you: Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

22 Marras 202316min

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