469: Market trends analysis (Strategy Skills classics)

469: Market trends analysis (Strategy Skills classics)

Let’s be honest. Most consultants simply go into Google and search for any reports / analyses to compile market trends/an industry analysis fact pack. In other words, they do not put much thought into it beyond ensuring they are not caught for plagiarism. This is because many consultants think of the market trends or industry analysis as an output to deliver, which will never be used, and it does not matter what comprises the analysis.

For this episode, let's revisit a Strategy Skills classic from week 4 of the Corporate Strategy & Transformation study, where we discuss how/why we built a bespoke market trends pack for the client addressing the issues important to them and them only. We used this market trends analysis to guide the executives on the issues we considered important to their strategy.

Click here to see the full study and here to see the merger study and market entry study.

Here are some free gifts for you:

Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach

McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf

Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

Jaksot(499)

98: Ten warning signs for a consulting workshop

98: Ten warning signs for a consulting workshop

https://www.firmsconsulting.com (opt-in for free to get access to sample advanced episodes) CONNECT WITH FIRMSCONSULTING ON SOCIAL MEDIA http://bit.ly/Firmsconsultingsubscribe https://www.instagram.com/firmsconsulting/ https://www.linkedin.com/company/firmsconsulting/ https://www.facebook.com/Firmsconsulting/ https://twitter.com/firmsconsulting https://www.pinterest.com/firmsconsulting/

30 Tammi 202010min

97: The most important output in a consulting study | Management consulting project  | Benefits case

97: The most important output in a consulting study | Management consulting project  | Benefits case

An episode 96 of Strategy Skills iTunes podcast is here (Strategy Skills podcast is ranked among 5-10 top for careers in many countries worldwide).  One thing you always need to present in all of your management consulting projects is a business case. If you are not presenting a business case to a client, or a benefits case, I prefer the word benefits because it makes it clear you are looking for a benefit for a client, if you are not presenting a benefits case to a client you are making it very difficult for the client to make the decision to implement what you are saying in your recommendation as part of your management consulting project. www.FIRMSconsulting.com - optin for email updates to receive access to some episodes from our advanced #strategy programs.

21 Tammi 202010min

96: "Are you undervaluing your customers?" with Bain & Company's Rob Markey

96: "Are you undervaluing your customers?" with Bain & Company's Rob Markey

Listen to this thought-provoking discussion between Michael and Rob Markey, Bain and Company's partner.  Rob Markey, a partner and director at Bain & Company and the founder of the firm’s Global Customer Strategy and Marketing practice. He is a co-author of The Ultimate Question 2.0 and is the host of the Net Promoter System podcast. He is based in New York. https://www.firmsconsulting.com/

14 Tammi 20201h 9min

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