487: Innovation through customer collaboration (with Ben M. Bensaou)

487: Innovation through customer collaboration (with Ben M. Bensaou)

Welcome to an episode with a well-recognized professor, Ben M. Bensaou. Get Ben's book here: https://amzn.to/3xpI9Zb

Many people think that you need a genius leader or need to become a start-up to innovate. But we all have the potential to innovate.

In this episode, Ben speaks about everyone's role in innovation and how it can be performed like a habit in our everyday lives. He also discussed the need to develop a deeper understanding of customers and create a culture of collaborating with customers to offer the ideal combination of performance, attributes, price, and other characteristics that customers need and want, or produce a product and service with a powerful market appeal.

Ben M. Bensaou is a Professor of Technology Management and Professor of Asian Business and Comparative Management at INSEAD, Fontainebleau, France. He served as Dean of Executive Education in 2018–2020. He was a Visiting Associate Professor at Harvard Business School in 1998-1999, a Senior Fellow at the Wharton School of Management in 2007-2008, and a Visiting Scholar at the Haas School of Business at the University of California Berkeley in 2013-2015.

He received his PhD in Management from MIT Sloan School of Management, Cambridge, US, and his MA in Management Science from Hitotsubashi University, Tokyo, Japan; his Diplôme d'Ingénieur (MSc) in Civil Engineering and DEA in Mechanical Engineering from respectively the Ecole Nationale des TPE, Lyon and the Institut National Polytechnique de Grenoble, two Grandes Ecoles in France.

His research and teaching activities focus on: (1) how to create innovating capabilities and competencies as a way to build an innovating organization and culture; (2) Blue Ocean Strategy and value innovation implementation, and roll out processes across the whole organization; (3) how to build social capital within firms; (4) new forms of organizations, in particular networked corporations, strategic alliances, joint ventures, and value-adding partnerships; and (5) the impact of information technology on innovation. Professor Bensaou addresses these issues from an international comparative perspective, with a special focus on Japanese organizations. Professor Bensaou's research on buyer-supplier relations in the US and Japanese auto industries won him the Best Doctoral Dissertation Award in the field of information systems and a finalist nomination for the Free Press Award for outstanding dissertation research in the field of business policy and strategy. His case studies on innovation won the 2006, 2008 and 2009 ECCH Best Case Awards (with Kim & Mauborgne). His publications include papers in Academy of Management Journal, Management Science, Information Systems Research, Organization Science, Strategic Management Journal, Journal of International Business Studies, Harvard Business Review, Sloan Management Review, book chapters and conference proceedings. He has been a member of the Editorial Board of Information Systems Research, MIS Quarterly and MISQ Executive. He has been listed in the Who's Who in the World since 1998.

He has been consulting for Asian, European and US corporations since 1993. At INSEAD, Professor Bensaou developed two new MBA courses: 'Managing Networked Organisations' and 'Understanding Japanese Business.' He also teaches courses on Competitive Strategy, Innovation, Blue Ocean Strategy and Value Innovation, Information Technology and Comparative Management (in English and French). He was a Visiting Professor at Aoyama Gakuin University, Tokyo, where he taught his 'Information Technology and Corporate Transformation' course. He has also been teaching (in Japanese) in Executive Education programs at Keio Business School, Tokyo, Japan.

Get Ben's book here:

Built to Innovate: Essential Practices to Wire Innovation into Your Company's DNA. Ben M. Bensaou: https://amzn.to/3xpI9Zb

Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

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81: Follow a Quant-Heavy Engagement

81: Follow a Quant-Heavy Engagement

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80: Consulting Career

80: Consulting Career

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78: How to Prepare for September

78: How to Prepare for September

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77: How PhD Candidates Should Prepare

77: How PhD Candidates Should Prepare

PhD candidates face three unique circumstances. First, they have to overcome the lack of available timing or guidelines for internship interviews since most thesis advisers will be unlikely to reschedule experiments and summer plans to accommodate McKinsey internship requests. Two, PhD's have certain stereotypes which they personally believe and exhibit such as they are less analytic than MBAs. Third, PhD's need to address the weaknesses consulting firms think they have like an inability to prioritize. This podcast touches on the main issues.

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76: Case Competitions Do Not Help

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One of the greatest myths is that entering a case competition will help you prepare for a consulting interview and will impress a consulting firm. Neither is true and this podcast explains why. We specifically encourage our clients to avoid case competitions if they can. If mandatory, we insist they put in the least possible effort.

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75: Myths about Management Consulting

75: Myths about Management Consulting

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74: Writing McKinsey Resumes

74: Writing McKinsey Resumes

This podcast examines the 5 "hard" elements McKinsey looks for in a resume. Yet, the main value of this podcast is in discussing the things McKinsey looks for but is very hard to quantify and describe; what is the best bullet to write, what is an achievement oriented bullet, should education go to the top or bottom, should GMAT scores be included etc. These subtle inclusions all contribute to your resume profile and in our experience, we have never seen a resume that did not have to be substantially re-written.

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73: How to hold networking conversations

73: How to hold networking conversations

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