609: Decision Sprint: The New Way to Innovate into the Unknown and Move from Strategy to Action (with the first Chief Digital Officer in the history of the Fortune 500, Atif Rafiq)

609: Decision Sprint: The New Way to Innovate into the Unknown and Move from Strategy to Action (with the first Chief Digital Officer in the history of the Fortune 500, Atif Rafiq)

Welcome to an interview with the author of Decision Sprint: The New Way to Innovate into the Unknown and Move from Strategy to Action, Atif Rafiq. In this book, Atif shares the breakthrough methods to put your company on the path to innovation, creativity, and growth. Atif has written Decision Sprint to pull the curtain back on the hidden management systems within your organization that impact how people think, collaborate, and make decisions.

Atif Rafiq has blazed trails in Silicon Valley and the Fortune 500 for over 25 years. After rising through digital native companies like Amazon, Yahoo!, and AOL, Atif held C-suite roles at McDonald's, Volvo, and MGM Resorts. He oversaw thousands of employees as a global P&L, transformation, and innovation leader.

Atif was the first Chief Digital Officer in the history of the Fortune 500, a pioneering role he held at McDonalds, and he rose to the president level in the Fortune 300. While leading business units, teams, and growth for companies, Atif has built a large following as one of today's top management thinkers. Over 500,000 people follow his ideas about management and leadership on LinkedIn, where he is a Top Voice, and his newsletter Re:wire has over 100,000 subscribers.

Atif is passionate about helping companies push boldly into the future. He accomplishes this through Ritual, a software app revolutionizing how teams innovate and problem-solve, and through his work as keynote speaker, Board member, and CEO advisor.

Get Atif's book here: https://rb.gy/kvxed

Decision Sprint: The New Way to Innovate into the Unknown and Move from Strategy to Action

Here are some free gifts for you:

Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach

McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf

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11: Fatal brainstorming mistake made by all

11: Fatal brainstorming mistake made by all

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10: The Strategy Study

10: The Strategy Study

McKinsey, BCG et al engagements are very different from the stories typically depicted on blogs etc. Too often the writer seems intent on explain how long the hours are and the need to do analyses. Th...

10 Touko 201116min

9: The Impossible Candidates Lessons

9: The Impossible Candidates Lessons

Here we talk about the unusual tactics we used to place a musician into BBM Europe who had just a master's degree in music, from an elite institute and 4 years of experience in the Arts. Lacking a bus...

4 Touko 201119min

8: Lessons in not placing a successful Wharton MBA

8: Lessons in not placing a successful Wharton MBA

Having a brilliant profile and credentials is good, but not great. In this podcast we discuss the hurdles which caused a brilliant Wharton MBA to stumble during their interviews. Much came down to the...

28 Huhti 201119min

7: English-speaking offices

7: English-speaking offices

Aspiring consultants typically struggle at this selection and arrive at the wrong strategy. When you live in a country with just one BBM office, like most countries, how do you select a 2nd, 3rd or 4t...

22 Huhti 201114min

6: Advice on speaking like a consultant

6: Advice on speaking like a consultant

If you read forums worldwide everyone is obsessed with cracking the case. Yet, most people cannot communicate like a consultant. We hope by reading this post, candidates spend an equal, if not more, t...

16 Huhti 201116min

5: Families and McKinsey

5: Families and McKinsey

No one will say this, but you should not be planning a family in the formative/early years of McKinsey or BCG. While firms go to great lengths to extol the virtues of their family friendly cultures, a...

10 Huhti 201116min

4: Anatomy of a McKinsey Networking Event

4: Anatomy of a McKinsey Networking Event

The most important piece of feedback for a McKinsey, BCG et al networking event is to do nothing. You actually want to draw as little attention to yourself as possible. Networking events are really fo...

4 Huhti 201120min

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