086: Referrals by Email, Pt 2 with Erica Pero
The 80/20 Principle18 Helmi 2020

086: Referrals by Email, Pt 2 with Erica Pero

Getting clients by sending a monthly email is effective and much easier than attending networking lunches. That's what business attorney Erica Pero discovered.

Show Notes

Erica Pero's website

Erica Pero's sample January Email Newsletter (compiled in Mailchimp)

LFA Podcast #81 with John Rafferty

Private Facebook group for Email Referral Marketing

General Resources

Thanks to My Sponsor

Smith.ai; is a superior receptionist service for law firms that also helps you convert first-time callers or website visitors into paying clients.

They also offer a free AI Chatbot that provides 24/7 service on your website. Ernie appreciates the superior service they provide to his callers and web visitors, and you will too.

And if you're curious about how a virtual receptionist service can help you take your practice to the next level, check out this ebook.

EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.

He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.

Find out more at https://emeraldcitypro.com

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(333)

333: Why AI feels more like email than the web

333: Why AI feels more like email than the web

In this episode, Ernie Svenson talks with Greg Siskind, who has practiced immigration law for 35 years and wrote a book about marketing on the internet back in 1996, when that was a peculiar thing for...

29 Syys 46min

332: The role your firm needs but can't name

332: The role your firm needs but can't name

A few weeks ago, one of Sarah Persich's clients dropped an AI agent into their Slack workspace. Sarah gave it the criteria her client's intake team is supposed to follow on calls — build rapport, hand...

15 Syys 37min

331: When AI Starts to Look Like Judgment (with Carolyn Elefant)

331: When AI Starts to Look Like Judgment (with Carolyn Elefant)

Carolyn Elefant has been practicing law for thirty-five years and writing about solo practice for almost as long. In this episode she and Ernie get into how AI is changing litigation — not in theory, ...

1 Syys 38min

330: Why Claude Gets Dumber—and How Lawyers Can Use AI Better

330: Why Claude Gets Dumber—and How Lawyers Can Use AI Better

In this episode, Ernie Svenson talks with Docket Drafter co-founder Tommy Eberle about what lawyers need to understand to use AI tools like Claude more effectively. They unpack why Word documents cons...

18 Elo 42min

329: Introduction to Claude and Its Potential

329: Introduction to Claude and Its Potential

Most lawyers using Claude are only scratching the surface of what it can do. In this episode, Ernie Svenson talks with former litigator and software founder Nick Chapleau about using Claude as more th...

21 Heinä 38min

328: The Golf Lesson That Changed How I Teach AI

328: The Golf Lesson That Changed How I Teach AI

Most AI training for lawyers is shiny-object stuff — nine prompts, the "ultimate playbook" — and that's exactly why none of it sticks. My old golf instructor figured this out decades ago, and he taugh...

23 Kesä 10min

327: How a Seasoned Litigator Became an AI Power User

327: How a Seasoned Litigator Became an AI Power User

*]:pointer-events-auto R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20s...

26 Touko 38min

326: Perplexity for Lawyers: AI Research With Sources

326: Perplexity for Lawyers: AI Research With Sources

In this episode, we cover Perplexity—what it is, how it works, and why it deserves attention from solo and small firm lawyers. Ernie explains how Perplexity differs from traditional Google research by...

12 Touko 8min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
vallattomat
mimmit-sijoittaa
psykopodiaa-podcast
rss-rahapodi
rss-oivalluksia-rahasta-elamasta
rss-rahamania
ostan-asuntoja-podcast
oppimisen-psykologia
rss-startup-ministerio
rss-hereilla
sijoituspodi
rss-karon-grilli
rss-paasipodi
rss-elama-jota-rakastat
rss-porssipodi
rss-kaupan-tila
rss-sopivasti-hyvan-arjen-reseptit
sijoitusovi-podcast
asuntoasiaa-paivakirjat