13. How to Succeed in Big Tech

13. How to Succeed in Big Tech

Learning notes from this episode:

  • If you want to transition into Big Tech from a non-technical career, start by working on digital initiatives
  • Use storytelling and public speaking to stand out in front of Big Tech recruiters
  • When Bruce led Twitter for EMEA, his job was divided into 3 sections: brand management, user growth and revenue growth. Can you bring one of these specialities to a tech company?

If you want to hear more from Bruce and his take on how to bring more joy to work, sign up to his newsletter.

To hear the full session, join Tech for Non-Techies membership. You'll get access to all the recordings, live events, a mini course and monthly Q&A with Sophia.

To make sure you never miss our free events and webinars, sign up to the Tech for Non-Techies newsletter.

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Jaksot(325)

324. Are you the expert Claude recommends? How to stand out in the age of AI

324. Are you the expert Claude recommends? How to stand out in the age of AI

Q4 is here. This is when budgets get signed off and promotions get decided.  The opportunities won't necessarily go to the smartest or most hard working people in the room. They will go to the most vi...

7 Loka 13min

323. The grown up side of crypto: how JP Morgan, Visa and Mastercard are using blockchain to reshape global finance

323. The grown up side of crypto: how JP Morgan, Visa and Mastercard are using blockchain to reshape global finance

Crypto has grown up. It's now no longer just about overnight millionaires and meme coins. It is now how the largest corporations do business.  JP Morgan has processed over $5 trillion through its bloc...

30 Syys 30min

322. How much does it cost to build an app? And other questions non-technical founders are afraid to ask

322. How much does it cost to build an app? And other questions non-technical founders are afraid to ask

How much does it cost to build an app? Is my agency ripping me off? How do I know if what they built is any good? Am I being too demanding — or not demanding enough? Every non-technical founder is ter...

23 Syys 36min

321. Why 80% of AI projects fail — and it's not the AI's fault

321. Why 80% of AI projects fail — and it's not the AI's fault

Contrast two AI projects. One cost $600,000 to build, $500,000 per year to maintain and was shut down as functionally unusable. The other cut energy waste, reduced equipment damage, and returned 35.8%...

16 Syys 16min

320. Calendly: the $3bn non-technical founder success story

320. Calendly: the $3bn non-technical founder success story

Tope Awotona had no co-founder, no coding ability, and three failed startups behind him. None of that stopped him — today, Calendly is worth $3 billion, used by over 20 million people in 230+ countrie...

9 Syys 26min

319. Your judgment is your most valuable asset. Are you losing it to AI?

319. Your judgment is your most valuable asset. Are you losing it to AI?

A financial analyst spots something wrong with a deal. He writes up his dissent. But the AI disagreed. The investment committee spent 90 seconds discussing his objection, and went with the AI score. A...

2 Syys 25min

318. Why US startups beat Europeans, and lessons from Slack and Dropbox

318. Why US startups beat Europeans, and lessons from Slack and Dropbox

Slack went viral without spending on ads. Dropbox grew 3,900% without a marketing team. Every founder knows these stories. What most don't know is what was actually happening behind the scenes. This e...

26 Elo 23min

317. From Excel spreadsheet to AI company: the non-technical CEO's playbook

317. From Excel spreadsheet to AI company: the non-technical CEO's playbook

A non-technical CEO built a mobile network, then transformed a startup into an AI company. Here's exactly how he did it — and what he learned about investors. Peter Scott has done things that most peo...

19 Elo 31min

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