The Marketing Book Podcast8 Marras 2019

252 Loserthink by Scott Adams

Loserthink: How Untrained Brains Are Ruining America by Scott Adams

www.salesartillery.com/marketing-book-podcast/loserthink-scott-adams

From the creator of Dilbert and author of Win Bigly, a guide to spotting and avoiding loserthink: sneaky mental habits trapping victims in their own bubbles of reality.

If you've been on social media lately, or turned on your TV, you may have noticed a lot of dumb ideas floating around.

"We know when history will repeat and when it won't."
"We can tell the difference between evidence and coincidences."
"The simplest explanation is usually true."

Wrong, wrong, and dangerous!

If we're not careful, loserthink would have us believe that every Trump supporter is a bigoted racist, addicts should be responsible for fixing the opioid epidemic, and that your relationship fell apart simply because you chewed with your mouth open.

Even the smartest people can slip into loserthink's seductive grasp. This book will teach you how to spot and avoid it--and will give you scripts to respond when hollow arguments are being brandished against you, whether by well-intentioned friends, strangers on the internet, or political pundits. You'll also learn how to spot the underlying causes of loserthink, like the inability to get ego out of your decisions, thinking with words instead of reasons, failing to imagine alternative explanations, and making too much of coincidences.

Your bubble of reality doesn't have to be a prison. This book will show you how to break free--and, what's more, to be among the most perceptive and respected thinkers in every conversation.

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