Lessons from Nicki's new freelance client (Episode 251)

Lessons from Nicki's new freelance client (Episode 251)

You may have heard me say that I only verrrrrry occasionally take on freelance clients.


(Supporting students in the Comprehensive Copywriting Academy is my #1 job!)


So, when I tell you this one was too good to pass up you know it’s goooood.

On this episode of the Build Your Copywriting Business podcast, I’m telling you all about it.

And I’ll be honest: even after 20+ years in copywriting, I still felt those new-client nerves creep in.

New people (including working with an on-staff copywriter!), new systems, new brand voice…the nerves are natural.


That’s why I wanted to take you behind-the-scenes. From copy test (YUP!) to onboarding to the little ways I make sure I’m showing up at my best, I’m sharing it all.


If you’re on the path to landing your first client or you’ve just landed your so-many-clients-you’ve-lost-count client, I think you’ll find this one especially valuable.

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Mentioned in the Episode

Related Links

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Overcome Scarcity Mindset as a Copywriter with Mindi Huebner (Episode 85)

Overcome Scarcity Mindset as a Copywriter with Mindi Huebner (Episode 85)

Today, Nicki and Kate are joined by mindset coach, Mindi Huebner, to discuss how copywriters can rewire their brain and adjust their mindset to overcome limiting beliefs. One particular belief they cover is the “Scarcity Mindset”. This is the sensation some copywriters experience where they feel like there isn’t enough opportunity for them to consistently land clients. Listen to this episode for Mindi’s powerful insights on how you can embrace your limitlessness, overcome the scarcity mindset, and rewire your brain for success in copywriting and in life as a whole. Mentioned on this episode: Book a breakthrough session with Mindi Follow Mindi: TikTokInstagramLinkedInFacebook --------------- Get Free Copywriting Training here

29 Kesä 202248min

Why Copywriting is a Recession-Proof Job

Why Copywriting is a Recession-Proof Job

In this bonus episode Nicki and Kate discuss why economic uncertainty doesn’t mean you should panic as a copywriter. In fact, they dive into why tough times lead to more opportunity for copywriters. Listen to learn why recessions and tough times don’t affect copywriting in the ways that they affect other industries. Plus, find out how you can have a huge impact on the success of businesses by helping them get through tough times. --------------- Related Links Recessions Can Be *Great* For Copywriters. Here’s Why.Ep. 41: Actual Freelance Copywriting Salary: Digging Into One Copywriter’s Numbers --------------- Get Free Copywriting Training here

24 Kesä 202219min

When to Break the Copywriting Niche Rule (Episode 84)

When to Break the Copywriting Niche Rule (Episode 84)

Choosing a niche for your copywriting business is a decision that shouldn’t be taken lightly. It can limit your options as a copywriter, so you want to be sure that this niche is something that’s right for you before making it the focus of your business. But, choosing a niche can also allow you to solely work with the type of client or the medium that you love the most. So, today Nicki and Kate are giving you everything you need to know about when it’s right to choose a niche and the best way to choose one. Our hosts also share how you can target one industry or type of project without formally making it your niche. --------------- Get Free Copywriting Training here

22 Kesä 202225min

Laser Coaching: Transitioning to Freelance

Laser Coaching: Transitioning to Freelance

Today we are taking an inside look at a Laser Coaching session with Comprehensive Copywriting Academy student, Joe. Joe is setting up a plan to transition into a full-time freelance copywriting career. In this episode of the Build Your Copywriting Business podcast, Nicki and Kate offer Joe assistance with building his plan for his full-time freelance career and share insights on how he can adjust his pitching to help him prepare for this next step in his career. --------------- Get Free Copywriting Training here

17 Kesä 202217min

From Freelancer to On-Staff Copywriter - Christina's Story (Episode 83)

From Freelancer to On-Staff Copywriter - Christina's Story (Episode 83)

Meet Christina, a Comprehensive Copywriting Academy student and public school teacher turned copywriter extraordinaire. When Christina left teaching, she knew that her next career needed to be doing something she loved, but still flexible enough to fit the needs of her family picture. That's why she originally had the freelance-or-bust mindset. But, after successfully freelancing for a year, a can't-pass-this-up opportunity presented itself. In this episode, Christina talks to Nicki and Kate about the factors that led her to take an on-staff opportunity and how it was still aligned with her goals—even though she originally thought freelancing was the only path forward! She also discusses why she got into copywriting in the first place, how it fits her career needs perfectly, and what she loves the most about being an on-staff copywriter.   --------------- Get Free Copywriting Training here

15 Kesä 202230min

Laser Coaching: Best Practices for Follow-Up Pitches

Laser Coaching: Best Practices for Follow-Up Pitches

Today's episode features an inside look at a live coaching session with Comprehensive Copywriting Academy student, Michelle D. Nicki and Kate help her out with her process for sending pitches and follow-ups to prospective clients. In this session, Nicki and Kate help Michelle rework her process for sending great follow-ups to potential clients. Listen in to this 10-minute Laser Coaching session for an inside look at what it's like to be a CCA student. --------------- Get Free Copywriting Training here

10 Kesä 202215min

How to Handle Difficult Client Situations Like a Pro (Episode 82)

How to Handle Difficult Client Situations Like a Pro (Episode 82)

The collaboration that goes into copywriting can be the most exciting part of the job–but there are times that a client will do something that makes working with them a little less fun. But, that doesn’t mean they are bad clients! Every time a client does something that irritates you or makes it more difficult for you to do your job, there’s an opportunity there for you to help them become better clients and for you to improve your process as a professional. In this episode of the Build Your Copywriting Business podcast Nicki and Kate are walking you through the difficult situations that come up the most. They share ways that you can positively respond to each challenge and give guidance on how you can prevent the issues from popping up in the first place. Enjoy! --------------- Get Free Copywriting Training here

8 Kesä 202239min

Crucial Lessons from 10 Years in Business (Episode 81)

Crucial Lessons from 10 Years in Business (Episode 81)

As you may already know, Filthy Rich Writer is celebrating its 10th anniversary this year! Over the last decade, Nicki has collected some crucial lessons that are too good not to share about running her own business. If you’re looking for the most need-to-know insights as a business owner, you’re in the right place! In today’s episode of the Build Your Copywriting Business podcast Kate is flipping the script on Nicki and turning her from interviewer to interviewee. Listen and be sure to take note of all the valuable information Nicki has gathered through Filthy Rich Writer’s 10-year journey. --------------- Get Free Copywriting Training here

1 Kesä 202246min

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