Keys to craft: Supercut’s playbook for design excellence
Dive Club 🤿17 Loka 2025

Keys to craft: Supercut’s playbook for design excellence

Over the last few months one product has risen to the top of my inspiration list… ツSupercut (https://supercut.ai/)

The point of this episode is to figure out what it takes to consistently reach that level of excellence.

How do you maintain that level of attention to detail while preserving the speed that you need to hit when going 0 -> 1 on a new product?

This week's episode is with David (https://x.com/okuiux?lang=en) and [Neil](https://x.com/neiltak) the cofounders of Supercut which has quickly become one of my favorite pieces of software in my stack.

So we're going deep into how they work, how they think about product, and all of the little decisions they make that together create a truly excellent user experience. 👇

- When design works in Figma vs. in code

- How AI + small teams changes the design process

- Supercut’s playbook for achieving design excellence

- Strategies for weaving AI into the fabric of a product

- Specific examples of how they sweat the details with animations

- Float (https://float.build/)

- Supercut (https://supercut.ai/)

- Soleio (https://x.com/soleio)

- Typeform (https://www.typeform.com/try/typeformbrand?&tf_campaign=US_CA-Brand-Core-English-Combined+Exact-Negs-US_23072929907&tf_source=google&tf_medium=paid&tf_content=187015558460_712286961333&tf_term=typeform&tf_dv=c&tf_matchtype=e&tf_location=9191275&gad_campaignid=23072929907&gbraid=0AAAAADLdz00gdIHfhkPP72sgfJ9L3UUg_)

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