1983: Propagrub - The Tech Behind the Social Hub for Foodies
Tech Talks Daily22 Touko 2022

1983: Propagrub - The Tech Behind the Social Hub for Foodies

If you have ever looked at the food hashtags on Instagram, it doesn't take long until you feel hungry. But have you ever opened up the Deliveroo, Just Eat, or UberEats App to see the same big fast food outlets? If you are a food lover, you will probably want something more sophisticated or tastier than a Mcdonald's or a KFC.

Father and son duo Brandon, CEO, co-founder, and the COO Jacob of Propagrub share their story on the Tech Talks Daily Podcast. I learn more about the technology behind a new food delivery service app that aims to create a community for foodies.

Inspired by the impact of the pandemic and how it hit chef unemployment rates and the rise of small businesses selling goods through social platforms, Propagrub was born. The platform provides independent chefs and traders with new business and exposure. For food lovers, it makes food discovery easy. It also builds a foodie community where users can chat, and share food images, recipes, clips, reels, and experiences. Ultimately the love and passion for food.

Brandon shares how he worked for 28 years as a chartered surveyor growing hospitality brands from one or two sites to 100+. His first client was Cafe Rouge who he began working in 1994, assisting in their expansion to 150 units in three years.

Jacob brings Propagrub a wealth of experience spanning marketing technology, merchandising, operations, cryptocurrency, design, and development, having already run several start-ups in the past decade.

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