211: 50% Concentration!!!! with Amouage
Smell Ya Later28 Loka 2025

211: 50% Concentration!!!! with Amouage

Known for exquisitely powerful scent profiles that explore the deepest resins and ambers, the most vibrant florals, and the most complex musks, the Omani fragrance brand Amouage has become a regular mention in the perfume social orbit. We have the brand's creative director Renaud Salmon as a guest on this episode, going long on all things Amouage — how they blend raw materials for different expressions, the story behind the conceptual mono-names of the perfumes, and how all facets of the brand come together.

[What we smell like today: d'Annam White Rice, Serviette Ruche]


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