We ROASTED Upcoming DJs at ADE… and They Loved It

We ROASTED Upcoming DJs at ADE… and They Loved It

🧑🏼‍🤝‍🧑🏼 Join the Artist Coaching Community:

https://linktr.ee/artistcoachingnl


I hosted a live roast at ADE where we reviewed artist pages and gave straight-up, practical fixes. We talked language (German content with English subtitles), why text-heavy posters kill your grid, using Stories vs. timeline for promoter flyers, and the power of a weekly live stream to create consistency.


We hammered on clarity: make it obvious what you do, who you are, and why anyone should care, fast. We covered captions that hook (“Would Jay Hardway play this?”), Spotify searchability, thumbnails that show the story, and when lower video quality actually helps authenticity.


Biggest theme: tell the story people can understand, then niche down for the nerds. Short-form snippets, pinned explainers, and platform-specific tactics win.


(00:00) Intro & why we’re roasting creators at ADE.

(02:36) Sahara: language choice, posters, and a cleaner grid.

(06:44) Consistency: start a weekly live stream (TikTok/IG).

(09:02) Gasdrop: excitement, authenticity, and smarter captions.

(16:49) Add carousels: storytelling that actually performs.

(18:50) John & Mr. Smith: running + live melodic techno… tell the story!

(23:10) Make it simple: cut livestreams into step-by-step shorts.

(25:14) Show the setup: get filmed, add a pinned explainer.

(28:02) Release the music you’re generating live.

(29:31) Maski & Banga: less label spam, more you on camera.

(34:50) 4YU: dry humor works—tighten formats and edits.

(37:49) LILS: thumbnails, topics up front, show you can DJ.

(43:52) Voiceovers & templates: add context, build a visual system.

(46:01) Platform strategy: different hooks per channel.


🙋🏼‍♂️ Get coached by us:

https://linktr.ee/artistcoachingnl


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https://youtube.com/@artistcoachingnl?sub_confirmation=1

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