#17 - How to Build a Community Around Ethical Shopping & Fair Trade Goods with Liza Moiseeva, Co-Founder & CMO of GlobeIn

#17 - How to Build a Community Around Ethical Shopping & Fair Trade Goods with Liza Moiseeva, Co-Founder & CMO of GlobeIn

How do you transform a product into a catalyst for lasting, positive change? One entrepreneur in the ethical and fair trade fashion space believes that creating a community around your brand just might be the key. From model to marketing, her business works to create a deep connection between digital customers and artisan groups all around the globe. More importantly? It's working.

Value, loyalty, growth–they're achievements that every business strives for, but how does one actually attain them? In today's podcast, Liza Moiseeva, Co-founder and CMO of GlobeIn, a fair trade subscription box and ethical online marketplace, shares what she believes might just be the key to them all.

A talented entrepreneur with a history in the nonprofit and social good sector, Liza attributes much of her success to community building. From running meetups with like-minded people to interactive Facebook Lives, a strong community has always been at the heart of Liza's achievements.

Today, we get to hear about Liza's invigorating perspective on community and growth through the context of GlobeIn, an exciting player in the ethical fashion world. They've managed to navigate a competitive industry while still promoting sustainable consumption, build a network of passionate and engaged customers and create powerful, lasting change for artisan groups all around in the world. What's not to love? Tune in to hear all about it.

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(255)

#254 - What Makes a Great Company? - Dean's Beans Journey to Worker Ownership

#254 - What Makes a Great Company? - Dean's Beans Journey to Worker Ownership

Welcome to the Social Entrepreneurship & Innovation Podcast. In this thought-provoking episode titled "What Makes a Great Company?" we're diving into the inspiring journey of Dean's Beans Organic Coff...

19 Maalis 20241h 22min

#253 - Seth Godin: How to Escape Industrial Capitalism's Race to the Bottom & Do Work Worth Doing

#253 - Seth Godin: How to Escape Industrial Capitalism's Race to the Bottom & Do Work Worth Doing

Yes, we need to make a living. But how do we make a life? It might not simply be about the money. When the world is in turmoil, when our health is at risk and the future seems murky, perhaps payche...

27 Helmi 202455min

#252 - Is Globalization Good or Bad? The Effects of NAFTA & Global Supply Chains ⛓️

#252 - Is Globalization Good or Bad? The Effects of NAFTA & Global Supply Chains ⛓️

On December 8th, 1993, Bill Clinton signed the North American Free Trade Agreement (NAFTA) into law. In his remarks at the signing, Clinton proclaimed, "NAFTA means jobs. American jobs and good-payin...

15 Helmi 202431min

#251 - 7 Examples of Greenwashing

#251 - 7 Examples of Greenwashing

In this episode of Grow Ensemble, host Cory Ames delves into the deceptive tactics of greenwashing, where companies mislead the public about their environmental and social responsibility. Through 7 co...

8 Helmi 202423min

#250 - What Makes Great Coffee? ☕️

#250 - What Makes Great Coffee? ☕️

5 roasts, over 5 regions, and the story of the coffee supply chain from farm to cup. Our task here is to explore and reconsider this question: what makes great coffee? To do so I've enlisted the help...

25 Tammi 20241h 4min

#249 - The 10 Characteristics of Success in Social Entrepreneurship

#249 - The 10 Characteristics of Success in Social Entrepreneurship

What does success mean to you? Defining success in a field can define the field. Defining success for ourselves will define our lives. And so here, friend and coach of mine, Paul Zelizer and I go thro...

7 Marras 20231h 34min

#248 - Are we even close? | ensemble #1

#248 - Are we even close? | ensemble #1

In a little over a decade, Houston has housed over 28,000 people who were experiencing homelessness. The U.S.'s 4th largest city has cut its total homelessness figures by more than 60% since committin...

17 Loka 202315min

#247 - The Preamble: What's in a Name? | ensemble #0

#247 - The Preamble: What's in a Name? | ensemble #0

We're thrilled to introduce a new format of the show — what we'll be calling Ensembles. These ensembles are designed to be something of a meditation, helping us to explore the art of living and work...

10 Loka 20237min

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