#206 - The Antithesis to Hustle Culture: Chill Work, with Rand Fishkin & Amanda Natividad of SparkToro

#206 - The Antithesis to Hustle Culture: Chill Work, with Rand Fishkin & Amanda Natividad of SparkToro

We often believe that people who are more successful than us have worked harder than us, and so hustle culture has become so ingrained in today's workforce. But it doesn't have to be this way!

You would expect the three people involved in a fast-growing tech startup that's doing north of a million dollars in revenue would be burning the midnight oil, but that is not the case.

Today we are joined by SparkToro's Marketing Architect, Amanda Natividad, and Co-Founder and CEO, Rand Fishkin, to talk about exchanging hustle culture for chill work. SparkToro is an audience research software program that helps brands discover what their audience reads, watches, listens to, and follows.

Before co-founding SparkToro, Rand also co-founded the SEO software company Moz and wrote the book Lost and Founder about that experience. When he co-founded SparkToro, he did it with a very different approach.

In this episode, we discuss the concept of chill work, how it differs from hustle culture, what goals and objectives look like when you embrace this mindset, and how to embrace it from the inside of an organization that does not. You'll also hear more about what SparkToro does and how it may benefit you.

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Jaksot(255)

#254 - What Makes a Great Company? - Dean's Beans Journey to Worker Ownership

#254 - What Makes a Great Company? - Dean's Beans Journey to Worker Ownership

Welcome to the Social Entrepreneurship & Innovation Podcast. In this thought-provoking episode titled "What Makes a Great Company?" we're diving into the inspiring journey of Dean's Beans Organic Coff...

19 Maalis 20241h 22min

#253 - Seth Godin: How to Escape Industrial Capitalism's Race to the Bottom & Do Work Worth Doing

#253 - Seth Godin: How to Escape Industrial Capitalism's Race to the Bottom & Do Work Worth Doing

Yes, we need to make a living. But how do we make a life? It might not simply be about the money. When the world is in turmoil, when our health is at risk and the future seems murky, perhaps payche...

27 Helmi 202455min

#252 - Is Globalization Good or Bad? The Effects of NAFTA & Global Supply Chains ⛓️

#252 - Is Globalization Good or Bad? The Effects of NAFTA & Global Supply Chains ⛓️

On December 8th, 1993, Bill Clinton signed the North American Free Trade Agreement (NAFTA) into law. In his remarks at the signing, Clinton proclaimed, "NAFTA means jobs. American jobs and good-payin...

15 Helmi 202431min

#251 - 7 Examples of Greenwashing

#251 - 7 Examples of Greenwashing

In this episode of Grow Ensemble, host Cory Ames delves into the deceptive tactics of greenwashing, where companies mislead the public about their environmental and social responsibility. Through 7 co...

8 Helmi 202423min

#250 - What Makes Great Coffee? ☕️

#250 - What Makes Great Coffee? ☕️

5 roasts, over 5 regions, and the story of the coffee supply chain from farm to cup. Our task here is to explore and reconsider this question: what makes great coffee? To do so I've enlisted the help...

25 Tammi 20241h 4min

#249 - The 10 Characteristics of Success in Social Entrepreneurship

#249 - The 10 Characteristics of Success in Social Entrepreneurship

What does success mean to you? Defining success in a field can define the field. Defining success for ourselves will define our lives. And so here, friend and coach of mine, Paul Zelizer and I go thro...

7 Marras 20231h 34min

#248 - Are we even close? | ensemble #1

#248 - Are we even close? | ensemble #1

In a little over a decade, Houston has housed over 28,000 people who were experiencing homelessness. The U.S.'s 4th largest city has cut its total homelessness figures by more than 60% since committin...

17 Loka 202315min

#247 - The Preamble: What's in a Name? | ensemble #0

#247 - The Preamble: What's in a Name? | ensemble #0

We're thrilled to introduce a new format of the show — what we'll be calling Ensembles. These ensembles are designed to be something of a meditation, helping us to explore the art of living and work...

10 Loka 20237min

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