EA Forum Podcast (Curated & popular)29 Loka 2025

“Framing EA: ‘Doing Good Better’ Did Worse” by Rethink Priorities, David_Moss

Summary

As part of our ongoing work to study how to best frame EA, we experimentally tested different phrases and sentences that CEA were considering using on effectivealtruism.org.

Doing Good Better taglines

We observed a consistent pattern where taglines that included the phrase ‘do[ing] good better’ received less support from respondents and inspired less interest in learning about EA.
We replicated these results in a second experiment, where we confirmed that taglines referring to “do[ing] good better” performed less well than those referring to “do[ing] the most good”.

Nouns and sentences

Nouns: The effect of using different nouns to refer to EA was small, but referring to EA as a ‘philosophy’ or ‘movement’ inspired the most curiosity compared to options including ‘project’ and ‘research field’.
Sentences: “Find the most effective ways to do good with your time, money, and career” and “Effective altruism asks the question of how we [...]

---

Outline:

(00:12) Summary

(01:23) Method

(02:18) Taglines (Study 1)

(03:40) Doing Good Better replication (Study 2)

(05:23) Sentences (Study 1)

(06:45) Nouns (Study 1)

(07:41) Effectiveness focus

(07:55) Conclusion

(08:56) Acknowledgments

---

First published:
October 27th, 2025

Source:
https://forum.effectivealtruism.org/posts/Y6zMpdwkkAQ8rF56w/framing-ea-doing-good-better-did-worse

---

Narrated by TYPE III AUDIO.

---

Images from the article:

Apple Podcasts and Spotify do not show images in the episode description. Try Pocket Casts, or another podcast app.

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(250)

“Let’s taboo the V-word” by lincolnq

“How long have you been v*g*n?” This is one of the most common icebreakers at animal protection events. It's a baseline assumption, and it mostly holds true: if you’re out advocating for animals not t...

14 Heinä 12min

“Giving What We Can’s first YouTube Video is out now!” by JustinPortela

Hello! I'm Justin Portela. I got hired by GWWC to make YouTube videos after AI in Context did such a kickass job. My channel is using that same cinematic, high-production value beauty to talk about e...

9 Heinä 1min

“I’m never satisfied” by Ajeya

Note: This post was crossposted from Planned Obsolescence by the Forum team, with the author's permission. The author may not see or respond to comments on this post. But we get the job done I was twe...

8 Heinä 6min

“Maybe do the thing you wish CEA would do” by alejoacelas 🔸

I used AI to fix transcription errors, rerrarange the ideas, and suggest tweaks to the title and some sentences. Three of the most exciting projects to come out of EA in recent years are, in a vague s...

8 Heinä 4min

“Mabye do the thing you wish CEA would do” by AlejoAcelas🔸

8 Heinä 4min

“Possible mistake EAs are making and shout out to Pause AI UK” by Michelle_Hutchinson

I think right now EAs might be making a significant mistake by paying insufficient attention to the political realm. As EAs we tend to figure out what's most impactful for us to work on and focus hard...

29 Kesä 6min

“Coming Around To Political Donations” by Jeff Kaufman 🔸

Five years ago I read a post on the EA Forum arguing that "election campaign contributions might be a way in which you can have a substantial impact as a small donor". It struck me as weird but plausi...

12 Kesä 4min

“animal welfare has an evidence problem” by matthes

Why I stopped donating to animal welfare charities but feel more motivated than ever to redirect money and talent to the cause. I have wanted to write this post for a while. It is an uncomfortable thi...

6 Kesä 26min