#48 Community Engagement In Web3: Lessons from Disco.xyz's growth to 1.3 M credentials with Evin McMullen

#48 Community Engagement In Web3: Lessons from Disco.xyz's growth to 1.3 M credentials with Evin McMullen

Grab your free Dealfront demo here: https://bit.ly/49CrzqW


Hello everyone, This week's guest is Evin McMullen, CEO and co-founder of Disco.xyz, your identity for the Metaverse. Disco enables your personal data backpack, making data and reputation portable across Web2 apps and Web3 blockchain ecosystems. She is also co-founder of DAO Jones and inkDAO and an advisor to Boys Club. I brought her on to chat about:

* Advantages and Disadvantages of Centralized vs. Decentralized Systems

* How to create personalized onboarding experiences on chain and off chain

* Disco's user growth through developer tools and partnerships

* Digital identity importance in community engagement

and more


Support the show here https://linktr.ee/supporttheooo


Claim your Disco drop here: https://claim.disco.xyz/discoxyzooo Get in touch:

Evin: https://twitter.com/provenauthority

Disco.xyz : https://www.disco.xyz/

Alexandra: ⁠https://www.linkedin.com/in/alexandranicorici/

OOO podcast : https://twitter.com/ooo_podcast

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#69 $150M Later, Most Web3 Founders Still Build the Wrong Thing — w Rayka Morandi, CEO Gaply

#69 $150M Later, Most Web3 Founders Still Build the Wrong Thing — w Rayka Morandi, CEO Gaply

Hello everyone, Today's guest is Rayka Morandi, CEO of Gaply. He started coding at 12 in Iran, won 6 national game development competitions, and had games with millions of downloads by 17. He started ...

17 Kesä 59min

#70 AI Search & Automation for Web3: How to Show Up on ChatGPT & Scale Marketing w Victoria Olsina

#70 AI Search & Automation for Web3: How to Show Up on ChatGPT & Scale Marketing w Victoria Olsina

Hello everyone, Today's guest is Victoria Olsina, an AI Search, GEO and AI Content Systems Consultant for Web3 brands. She helps crypto, blockchain and DeFi projects improve visibility across AI model...

29 Tammi 1h 15min

#68 Fintech vs. Crypto Marketing: What Web3 Can Learn w Lindsay Casale CMO Pi Squared

#68 Fintech vs. Crypto Marketing: What Web3 Can Learn w Lindsay Casale CMO Pi Squared

Hello everyone, today's guest is Lindsay Casale, CMO Pi Squared.Lindsay Casale is the Chief Marketing Officer at Pi Squared.Before joining Pi Squared, Lindsay was Head of Marketing at Nil Foundation, ...

23 Syys 202556min

#67 Marketing Privacy in Web3: Lessons from Holonym & Silk with Yean Ketelers

#67 Marketing Privacy in Web3: Lessons from Holonym & Silk with Yean Ketelers

Hello everyone, today's guest is Yan, CMO at Human Tech. Yan has 8+years of experience working on web3 infrastructure, leading GTM teams at Polkastarter, Venly and Delta.a TL;DR Introduction & Role in...

4 Elo 202558min

#66 AI Meets Web3: How Addressable is Redefining Growth Marketing w Tomer Sharoni

#66 AI Meets Web3: How Addressable is Redefining Growth Marketing w Tomer Sharoni

Join the OOO Community - https://guild.xyz/ooo-communityHello everyone, today's guests are Tomer Sharoni, CEO of Addressable, the web3 growth platform. Tomer is a harvard Alumni and a graduate of the ...

9 Huhti 20251h 3min

#65 How to organise and promote an ETH event from A-Z: The ETHWarsaw case study w Daria Volkova and Monika Zając

#65 How to organise and promote an ETH event from A-Z: The ETHWarsaw case study w Daria Volkova and Monika Zając

Join the OOO Community - https://guild.xyz/ooo-communityHello everyone, today's guests are Daria Volkova aka Daria Strategy and Monika Zając, co-founder of ETHWarsaw. Daria is a product marketing, bra...

24 Maalis 20251h 10min

#64 Why Consumer Crypto Matters: Lukso’s Bold Bet on the Future w Louie O'Connor

#64 Why Consumer Crypto Matters: Lukso’s Bold Bet on the Future w Louie O'Connor

Join the OOO Community - https://guild.xyz/ooo-communityHello everyone, today's guest is Louie O’Connor: Head of Experience @ LUKSO, and he is focusing on all experiences and activations that attract ...

7 Maalis 20251h 1min

#63 The 2025 token launch marketing playbook w Mia Unhashed

#63 The 2025 token launch marketing playbook w Mia Unhashed

Join the OOO Community - https://guild.xyz/ooo-community Submit your CV for free on Eden - ⁠https://ooo.joineden.ai/signup⁠ Hello everyone, today's guest is Mia helps Web3 companies build an organi...

5 Helmi 202558min

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