Heard @ Harvard Episode 2 - Planning and the World Today
Heard @ Harvard30 Syys 2020

Heard @ Harvard Episode 2 - Planning and the World Today

I’m pleased to say that the second episode of our podcast is available now for you to listen to or download. After interviewing the global COO of MediaCom and chair of the PRCA’s diversity network in episode one, this time round we’ve spoken to someone from within Harvard. Pete Marcus is our group planning director and has been with the agency for nearly a decade. After starting his career in consumer and corporate PR, Pete’s role has evolved and he’s been running our Planning team for the past few years, helping develop insights and strategies for our clients that make their communications sharper and more effective. Planning as a discipline is well-known within marketing and ad agencies, but is still relatively new to the world of PR. We talk to Pete about what planning is and why it’s valuable, as well as getting his thoughts on the big changes in society, technology and politics that are affecting the operating environment for our clients right now.

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

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Heard @ Harvard Season 2 Episode 3 - Hear from tech CEO Dean Forbes

Heard @ Harvard Season 2 Episode 3 - Hear from tech CEO Dean Forbes

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Heard @ Harvard Season 2 Episode 2 - Agency life with Tik Tok sensation Rob Mayhew

Heard @ Harvard Season 2 Episode 2 - Agency life with Tik Tok sensation Rob Mayhew

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Welcome back to Heard @ Harvard's second season. For the first episode of this season, we are joined by Bodacious founder and self-proclaimed Web 3 optimist, Zoe Scaman, Louie and guest-host Jessie ge...

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Heard @ Harvard Episode 12 - Customer Advocacy

Heard @ Harvard Episode 12 - Customer Advocacy

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Heard @ Harvard Episode 11 - Pride

Heard @ Harvard Episode 11 - Pride

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Heard @ Harvard Episode 10 - Diversifying Comms

Heard @ Harvard Episode 10 - Diversifying Comms

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Heard @ Harvard Episode 9 - Demanding Diversity

Heard @ Harvard Episode 9 - Demanding Diversity

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Heard @ Harvard Episode 8 - Covid 19, The Long-Term Legacy

Heard @ Harvard Episode 8 - Covid 19, The Long-Term Legacy

Following the release of our latest report, Covid-19 The Long-Term Legacy, myself and Pete Marcus sat down to discuss the findings with Chris Talago, PR/Comms Director at AWS and Stephen Shaw, Directo...

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