#50: KPMG Customer Research - Connecting with The New Customer
Let's Talk Loyalty26 Elo 2020

#50: KPMG Customer Research - Connecting with The New Customer

AI platforms are changing how customers discover brands.

Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you.

Sign up for their live session at loyaltyinsiders.com.

--------------------------------

As customers respond to our dramatically different world, trust is becoming an essential ingredient in business, not just to ensure customer loyalty, but to ensure business survival.

In its fascinating reports on the "New Customer", KPMG reveal some dramatic findings - for example, 91% of customers do NOT want to return to the pre-Covid world.

Listen to this episode of Let's Talk Loyalty, as Nathan Beaver, Partner at KPMG UK, shares the latest insights on the "integrity economy", and how consumer behaviour is evolving, as well as the principles that loyalty programme managers need to keep in mind to connect with, and keep their most valuable customers.

Show Notes:

1) Customer Connections in Uncertain Times

2) Meet Your New Customer. The UK Customer Experience Excellence report 2020

3) Customer Connections: Competing in the New Reality

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(786)

Beyond the Points: What Loyalty Really Means | The Nudge Lab (#785)

Beyond the Points: What Loyalty Really Means | The Nudge Lab (#785)

AI platforms are changing how customers discover brands.Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you.Sign up for their live session at loyaltyins...

2 Heinä 49min

Best of the Back Catalogue | Creating Emotional Connections That Last (#784)

Best of the Back Catalogue | Creating Emotional Connections That Last (#784)

AI platforms are changing how customers discover brands.Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you.Sign up for their live session at loyaltyins...

30 Kesä 34min

Epsilon: Driving Commercial Change Through Gamification (#783)

Epsilon: Driving Commercial Change Through Gamification (#783)

This episode of Let’s Talk Loyalty and Loyalty TV is a Perfect Master Class in Gamification. We had the pleasure of talking to Mrinalini Chowdhary, Director of Strategy and Insights at EMEA Epsilon.Ep...

25 Kesä 41min

Best of the Back Catalogue | Gamification and Loyalty Innovation at Dell (#782)

Best of the Back Catalogue | Gamification and Loyalty Innovation at Dell (#782)

AI platforms are changing how customers discover brands.Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you.Sign up for their live session at loyaltyins...

23 Kesä 1h 6min

Zeta Global: Turning Loyalty Data into a Growth Engine (#781)

Zeta Global: Turning Loyalty Data into a Growth Engine (#781)

Zeta Global explores how organisations can unlock the full value of loyalty data and turn it into a powerful driver of customer growth, in conversation with Georgia Gkolfinopoulou and Chad S.White. De...

18 Kesä 51min

Best of the Back Catalogue | How Sky VIP Redefined Customer Loyalty (#780)

Best of the Back Catalogue | How Sky VIP Redefined Customer Loyalty (#780)

AI platforms are changing how customers discover brands.Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you.Sign up for their live session at loyaltyins...

16 Kesä 44min

Inside Hyatt's Loyalty Strategy: Why Care Creates Customer Advocacy(#779)

Inside Hyatt's Loyalty Strategy: Why Care Creates Customer Advocacy(#779)

AI platforms are changing how customers discover brands.Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you.Sign up for their live session at loyaltyins...

11 Kesä 49min

Best of the Back Catalogue | ebookers Bonus+ Rewards Programme (#778)

Best of the Back Catalogue | ebookers Bonus+ Rewards Programme (#778)

AI platforms are changing how customers discover brands.Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you.Sign up for their live session at loyaltyins...

9 Kesä 40min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
psykopodiaa-podcast
mimmit-sijoittaa
rss-oivalluksia-rahasta-elamasta
rss-rahapodi
ostan-asuntoja-podcast
rss-karon-grilli
inderespodi
rahapuhetta
oppimisen-psykologia
asuntoasiaa-paivakirjat
rss-inderes
rss-rahamania
rss-porssipuhetta
rss-sami-miettinen-neuvottelija
vapauta-supervoimasi-podcast
lakicast
rss-paasipodi
rss-bisnesta-bebeja
rss-itsmeharryfi-podcast