#360: Understanding Loyalty in Europe - The European Loyalty White Paper
Let's Talk Loyalty29 Maalis 2023

#360: Understanding Loyalty in Europe - The European Loyalty White Paper

AI platforms are changing how customers discover brands.

Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you.

Sign up for their live session at loyaltyinsiders.com.

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This episode features some incredible pan-European loyalty research which is literally hot off the presses.

Charlie Hills, MD of Mando Connect in the UK joins "Let's Talk Loyalty" today to share their latest research report which is the first one researching loyalty insights from across Europe.

Charlie shares key insights such as the membership, appeal and impact of loyalty programs across 24 European markets, featuring input from 7 loyalty experts and 3 loyalty program owners.

We are joined also by Nick Fishbourne from YouGov who explains how this huge piece of research was conducted.

Listen to learn all about loyalty in Europe.

Show Notes:

1) Charlie Hills

2) Mando Connect

3) Nick Fishbourne

4) YouGov

5) New European Loyalty White Paper

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