Episode 21 - (Interview) New Conversational Style Customer Loyalty Podcast with Rob Gallo

Welcome Loyal listeners to today’s episode of the loyalty minute. I’m your host Rob Gallo, and For the past few months I have been producing short one or two minute daily podcast highlighting so key insights in the customer loyalty space, but today marks a new secondary “conversational interview style” format of the Loyalty Minute. As the name implies, we will be interviewing CEOs CMOs, CFO’s and loyalty marketing folks from the business world in a conversational style format I think you’ll enjoy.

To distinguish the difference in your podcast feed, the original format (which I will still continue to do) will be listed by Episode numbers, and the conversational interview style format will be listed by the Episode number and the word Interview, and then the title of the episode.

But before we jump into that, I’ll start this episode with just mean explaining why I decided to start this podcast.

Back to the beginning of starting an online casino no back end, built our own loyalty program from scratch, and at this point in my life, I would like to share my stories of many successes in developing customer loyalty programs, and the lessons I’ve learned from the few failures I’ve had throughout the last 20 years.

So what can you expect to hear when you listen to each episode?

We will be interviewing some of the top loyalty marketing professionals in the country to gain knowledge and insights from their personal stories in their attempts to create customer loyalty. Each interview will be in a conversational style, but we will encourage our guests to tell concrete stories from their past experiences, as we’ve found this makes the take-aways more memorable. As of right now, we are anticipating the conversations to last between 15 and 20 minutes.

If you have any ideas for possible episode topics that we should cover on the show, or you know someone that would be a perfect guest, make sure to connect with me via email at robgallo@theloyaltyminute.com. The more input we get from listeners, the better this podcast is going to be.

Thank you so much for listening to the first interview style of The Loyalty Minute. Make sure to subscribe to the show in iTunes or your favorite podcast player. And if you think we are deserving of a 5 star review, we would greatly appreciate that as well.