
660: (Solo) The New Role Defining Which E-Commerce Brands Win in 2026
Most founders think they're ahead of the curve because they're using AI. But if you're only using it for basic ad copy and product descriptions and wondering why it sounds like everything else on the ...
11 Touko 7min

659: How Molly Sims is Disrupting a $200 Billion Industry
Molly Sims spent nearly six years modeling in Europe, graced the cover of Sports Illustrated, and starred in Las Vegas and The Carrie Diaries—then quietly spent three years and over $2 million of he...
7 Touko 52min

658: (Solo) You're Posting Everywhere — But Do You Know What's Actually Driving Revenue?
Most founders can tell you their follower count, their reach, their impressions. But ask them which channel is actually driving revenue — not likes, not email subscribers, actual revenue — and most of...
4 Touko 7min

657: They Bet Everything on a Sport Nobody Took Seriously… Now It’s Worth $200M
These two brothers sold a profitable airsoft business to bet everything on a sport most people had never heard of. In 2014, Rob and Mike Barnes founded Selkirk Sport in the pickleball space—back whe...
30 Huhti 51min

656: How Chloe Built a $50K/Month Personalised Gifting Brand From Home
Chloe Widera spent 15 years as a freelance makeup artist, ran a hair and makeup agency, worked inside one of the world’s fastest-growing beauty brands, and still felt like something was missing — unti...
29 Huhti 40min

655: (Solo) The Fuel Crisis Is Already Hitting Your Margins. Here Are 4 Moves to Protect Them.
Most e-commerce founders see the fuel crisis in the news and think it's someone else's problem. But if you're shipping products right now, it's already showing up in your bills — and if you're still r...
27 Huhti 13min

654: The Hoodie That SAVED Their Business ($5M in 2 Years) | Boys Lie
Tori Robinson and Leah O'Malley launched Boys Lie as a cosmetics brand with 16+ SKUs and generated $250,000 in revenue in year one—against $250,000 in debt. But they discovered customers only wanted...
23 Huhti 56min

653: (Solo) Why Community Is the Most Undervalued Asset in E-Commerce Right Now
Most e-commerce founders treat influencer marketing and community like two separate strategies — two separate budgets, two separate teams. But that split is exactly why so many brands hit a ceiling th...
20 Huhti 8min




















