Ad Age Marketer's Brief
Marketer's Brief helps marketers stay ahead of what's changing—and decide how to respond. Each episode focuses on the ideas, shifts and strategic tensions shaping marketing right now, from how leaders are thinking about growth, platforms and culture to how they're making trade-offs in real time. Conversations led by Ad Age editors and reporters surface patterns worth paying attention to and ways of thinking that can influence decisions at work. Subscribe to sharpen your judgment and spot what matters early.

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Firing your ad agency? Try marriage counseling first, with Lindsay Rittenhouse

Firing your ad agency? Try marriage counseling first, with Lindsay Rittenhouse

Ad Age senior agency reporter Lindsay Rittenhouse goes inside the growing trend of brand-agency marriage counseling. Rather than jumping straight into a costly and time-intensive agency review, consul...

5 Syys 202521min

Using unconventional media strategies and learning from virality, with Manscaped CMO Marcelo Kertesz

Using unconventional media strategies and learning from virality, with Manscaped CMO Marcelo Kertesz

Kertesz reflects on three years in the CMO role, including how media placements have become a form of creative messaging and how the DTC-born brand is embracing multichannel marketing. Plus, how the b...

3 Syys 202522min

Cracker Barrel, American Eagle and surviving social uproar, with Erika Wheless and Gillian Follett

Cracker Barrel, American Eagle and surviving social uproar, with Erika Wheless and Gillian Follett

Ad Age reporters Erika Wheless and Gillian Follett break down the brand lessons from the recent Cracker Barrel and American Eagle dramas: How can marketers better prepare for social pushback, what to ...

29 Elo 202526min

How to create loyal Gen Z connections, with Hinge CMO

How to create loyal Gen Z connections, with Hinge CMO

Jackie Jantos, Hinge's president and CMO, shares tips for winning with Gen Z and how Hinge has been able to see growth when other dating apps are seeing declines

27 Elo 202525min

How to create loyal Gen Z connections, with Hinge CMO

How to create loyal Gen Z connections, with Hinge CMO

Jackie Jantos, Hinge's president and CMO, shares tips for winning with Gen Z and how Hinge has been able to see growth when other dating apps are seeing declines

27 Elo 202525min

How CVS Media Exchange connects health-focused shoppers with the right brands

How CVS Media Exchange connects health-focused shoppers with the right brands

In Ad Age's Marketer's Brief podcast, CMX's Parbinder Dhariwal shares how CVS connects brands with health-focused shoppers to drive growth.

25 Elo 202514min

2025 marketing trends: AI, experiential and Walton Goggins, with Tim Nudd

2025 marketing trends: AI, experiential and Walton Goggins, with Tim Nudd

Ad Age Creativity Editor Tim Nudd reveals the creativity trends of 2025 so far, including the impact of AI on brand marketing, the resurgence of experiential activations and the secret to an effective...

20 Elo 202525min

LA28 playbook—Olympics marketing strategy, AI and Dungeons & Dragons, with Honda's Ed Beadle

LA28 playbook—Olympics marketing strategy, AI and Dungeons & Dragons, with Honda's Ed Beadle

Ed Beadle, Honda VP of digital services and marketing, reveals how the automaker is getting more efficient with its marketing and how his background as a media strategist and Dungeons & Dragons Dungeo...

14 Elo 202522min

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