App Marketing by App Masters

Mobile gaming is HOT! But it's even hotter in emerging markets. Discover everything you need to know when building your mobile games for emerging markets such as Africa and the Middle East. Today's guest was voted one of the 100 GI Game Changers in 2020. Johana Riquier is an award-winning diversity advocate, guest speaker and business strategist at Unity. Check out Johana's YouTube channel: https://www.youtube.com/c/TheJohanaRiquierShow/ Topics Covered: 01:57 - The opportunities that exists in Africa and Middle East 03:37 - What types of categories of games work best in emerging countries 06:43 - Clever ways to monetize in these markets 08:52 - How best to promote games in the markets 13:53 - Wordcursion App Audit 32:08 - Daring Destiny App Audit 40:12 - Why you should actually pay attention to these emerging markets 44: 53 - Bus Simulator Real App Audit Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

31 Touko 202158min

Jen Donahoe is a Marketing and Growth Lead at Riot Games. With well over a decade in the gaming industry at EA, Zynga, and Scopely, Jen joined Riot Games, makers of League of Legends in 2019, and proceeded to launch Riot’s first mobile game, Teamfight Tactics, in March 2020. You will discover: - How influencer content is outperforming other forms of ads - How to measure influencer marketing - The biggest bang for your buck - How to approach soft launch and what metrics are most important - How to build a growth Hacking team - Twitch vs YouTube Show Mentions - Famebit - SurveyMonkey - Episode 826: Jordan Blackman - Adobe Spark - Fav app: Levels *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.. We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

26 Touko 202152min

Discover how to get free traffic and app downloads through Reddit. You will discover how to post so you don't get deleted, when is the right time to post, and what subreddits drive the best traffic. Joining me is Brian Harp who is the founder and CEO of Gala a photo and video sharing app for iPhone users that launched April 2021. Links: https://www.reddit.com/r/Entrepreneur/comments/n4h02o/heres_what_i_learned_growing_my_mobile_app_to/ https://www.reddit.com/r/apple/ https://www.reddit.com/r/iOSProgramming/ Topics Covered: 03:13 - How he used Reddit to validate his ideas 05:14 - The subreddits that he used to drive initial downloads 08:20 - Why it's better to have 100 users love you than 1 million kinda like you 13:17 - How to talk to your users within your app 16:52 - What is the downside of Reddit? 21:36 - Why Brian decided to find a technical co-founder instead of a development firm 21:40 - How Brian used Angel List to find his technical co-founder 24:11 - Benkyo App Audit 32:49 - Why reddit vs other social media platforms 33:55 - Should you branch out to other channels if you found success on one platform? 36:22 - Relacomonia App Audit 49:38 - Need to get feedback on idea check out r/appideas or r/startup_ideas, App in beta = check out alphaandbetatesters, or r/sideprojects, need a cofounder = r/cofounder 50:21 - Employee Link App Audit Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

24 Touko 20211h 2min

Today's guest is Kate Nezhura, Director of Product at MobilityWare. With over 9 years of experience in the mobile gaming space, she has led Live Ops and product development efforts across social casino and casual games. In her most recent role as a Director of Product at MobilityWare, Kate is managing production teams in the Puzzle Suite of the studio responsible for feature roadmap, LiveOps and performance of 5+ games. You will discover: - How to figure out the preferred price point - How to segment for monetization - What is the best way to monetize - When it comes to new features or initiatives being introduced into the product, what are the main principles you try to follow? - How to incorporate monetization with liveops Show Mentions - Fav app: Merge Mansion:(iTunes | Google Play) - MobilityWare *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.. We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

19 Touko 202146min

Today's guest is Denis Shelkov who is the Senior App Marketing Manager at AppFollow consulting department. Denis has been providing comprehensive ASO services for the biggest mobile developers for over 4 years, helping them reach first positions of top charts. Topics Covered: 02:00 - How App Store Rating & Reviews Impact ASO 03:21 - Are ratings or reviews more important? 12.40 - How to hack the featured reviews on iOS and Google Play 15:06 - Will negative reviews on launch bury your app? 19:42 - Medica App Audit 31:27 - How does ASA impact ASO after iOS 14 changes? 36:24 - What's the impact on conversion if the rating goes from 3.7 to 4.0 rating 39:57 - Todayist App Audit 52:30 - Quote Dark App Audit Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

17 Touko 20211h 9min

Today's guest has been brokering the sale of internet businesses for the past 14 years and mobile apps in the past 6 years. You will discover: - Top 3 things to do to sell your apps for maximum value - Do buyers have a preference between subscription apps? - How to determine your app's worth - Financial tools that Eric recommends Eric Owens is the owner and co-founder of APPBusinessBrokers.com. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.. We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

12 Touko 202124min

Today's guest has successfully built a fishing app on the side. He will share how he's using organic Facebook marketing to drive installs and revene. Trevor Lewis is the Developer of the Troll Master app. Topics Covered: 02:48 - Why you need to start a Facebook page 04:33 - Why you should post to Facebook groups as a Facebook page 09:15 - A photo contest for a co-parenting app 13:58 - Trevor's programming experience before building the app 20:00 - Tips on how to grow a Facebook page 16:22 - What if you 23:22 - Music Player App Audit 34:20 - Trebble App Audit Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

10 Touko 20211h 1min

Fritz Charles is the founder of Q2 Mobile Labs, a mobile studio and consultancy, with a specialty on mobile subscriptions. Q2 Mobile Labs began as a mobile gaming studio, producing a portfolio of over 400 apps that produced over 5,000,000 downloads that was sold to a private investor. Fritz led mobile growth strategy at the National Basketball Association, IAC, and Aaptiv, where he focused on conversion optimization and subscription growth. You will discover: - How do we know if an app is fit for subscriptions? - How do we decide on subscription length? - How do we price subscriptions? - Tools to help A/B test - How to retain users and increase LTV - What are the different promotions to increase conversions? Fritz Charles is the founder of Q2 Mobile Labs.Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.. We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com For one monthly flat rate, we will help you increase your downloads using ASO and you have access to our design team to optimize your screenshots and icons. We have some amazing customer success stories so go learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

5 Touko 202136min