Brand Master Podcast

By the end of this episode, you’ll have clarity on what customer journey mapping is and how you can use it in conjunction with design thinking to map a seamless and enjoyable user experience for your ...

25 Maalis 20215min

By the end of this episode, you’ll have a 7-step process that you can use within your brand strategy development processes to define brand personality traits and build a brand with character.  👉 Lear...

23 Maalis 20217min

By the end of this episode, you’ll know how to use brand storytelling in your marketing strategy so you can connect with your audience through their innate instinct and weave your brand into their liv...

20 Maalis 20217min

By the end of this episode, you’ll have a clear understanding of the brand strategy and rebranding of Mailchimp, which you can use as an example and case study when strategizing how to rebrand your bu...

18 Maalis 202112min

By the end of this episode, you’ll have clarity on the difference between personal branding and business branding which will enable you to make confident strategic decisions for the brand you want to ...

16 Maalis 20217min

By the end of this episode, you’ll have a list of 6 brand strategy workshop mistakes that brand strategists most commonly make in a strategy session.  👉 Learn more: ⁠https://brandmasteracademy.com/br...

13 Maalis 20218min

By the end of this episode, you’ll have the how and why behind brand storytelling in marketing helping you to create a brand story that connects.  👉 Learn more: ⁠https://brandmasteracademy.com/brand-...

11 Maalis 20215min

By the end of this episode, you’ll understand the brand strategy process and have a roadmap to become a brand strategist.  👉 Learn more: ⁠https://brandmasteracademy.com/brand-master-podcast/⁠  First,...

9 Maalis 20219min