Experience Economy: Lessons from Build-A-Bear, Disneyland, and Innovative Brands
In today’s fast-paced world, personalization is no longer just a nice-to-have... it's a key driver of brand loyalty in the experience economy.>> Get the Award-Winning Book (Brandy):...
17 Kesä 202543min
Navigating Tariffs: How Brands Can Leverage Crisis to Build Trust
With tariffs making headlines, brands are at a crossroads—how should they respond, and can they turn this challenge into an opportunity?>> Get the Award-Winning Book (Brandy): Brand...
10 Kesä 202521min
Fear Factor: Rebranding and the Fear of Change
Fear in Rebranding and Why Stalling Could Cost Your Business More Than a Transformation.>>Get the Award-Winning Book(Brandy): BrandyBook.usRebranding is a transformative p...
3 Kesä 202524min
The Secret Psychology That Makes or Breaks Your Brand
People don’t always buy the best brand... they buy what feels right.> Brand News: HBO rebrands again?! The HBO Max mess...>>Get the Award-Winning Book(Brandy): BrandyBook.us...
27 Touko 202525min
Wine Gone Wrong: Reframing Wine Marketing for the Next Generation
The wine is great, but is the marketing rotten?>>Get the Award-Winning Book(Brandy): BrandyBook.usIn this episode of Brandy, Reilly Newman and Scott Saunders uncork the branding...
20 Touko 202525min
Sculpt Your Brand: The Power of Subtraction in Brand Building
Great brands aren’t built by adding more... they’re revealed by removing what doesn’t belong. >>Get the Award-Winning Book(Brandy): BrandyBook.usIn this episode of Brandy, inspir...
13 Touko 202516min
Brand Like Buffett: Branding Lessons From Warren Buffett's Investing Strategy
Legendary investor Warren Buffett is retiring at 94. What can your business learn from his successful career? >>Get the Award-Winning Book(Brandy): BrandyBook.usWarren Buffett isn’...
6 Touko 202534min
Brand Expectations: The Hidden Psychology Behind Customer Experience and Business Growth
Is your business fulfilling the expectations your brand is setting? Is your audience expecting what they experience? >>Get the Award-Winning Book(Brandy): BrandyBook.usIn business, e...
29 Huhti 202517min
