Brilliant Commerce

Levels’ Ben Grynol on Building a Health Tech Brand with Zero Hard Selling

Ben Grynol, Head of Growth at Levels, offers a counterintuitive approach to commerce: building an entire health category through education rather than conversion-focused marketing. In this episode of ...

11 Kesä 202538min

GR0 Co-founders on Becoming Brands' Marketing Lifeline

In an industry obsessed with paid media, GR0 co-founders Jon Zacharias, President, and Kevin Miller, CEO, identified a massive blind spot: iconic brands were spending millions on Meta ads without capt...

28 Touko 202540min

Wyze’s Logan Dunn on Managing Petabytes of Customer Data

When your business model relies on cameras inside people's homes, trust isn't optional — it's everything. In this episode of Brilliant Commerce, Bryan speaks with Logan Dunn, Head of E-commerce at Wyz...

14 Touko 202540min

Born Primitive’s Claire Strohl on Merging Brand Storytelling with Performance Marketing

Forget the idea that direct-to-consumer is dead — it's just getting started. In this debut episode of Brilliant Commerce, Bryan Mahoney, Co-founder & CEO of Chord Commerce, explores how Born Primitive...

16 Huhti 202538min

M13’s Brent Murri on Why Single Source of Truth Precedes AI Marketing Success

The commerce landscape has fundamentally shifted from best-of-breed components to consolidated data platforms — evidenced by brands increasingly requesting systems that eliminate conflicting dashboard...

2 Huhti 202543min

Building the Glossier Playbook: A Decade of D2C Marketing with Ali Weiss

Welcome to Brilliant Commerce where we get real operators behind iconic brands around a table to discuss what actually makes these brands tick. As our host (and Founder/CEO) Bryan Mahoney puts it: "It...

11 Joulu 202441min