Built in Public
Built in Public is a personal brand podcast hosted by Courtney Johnson. Each week, Courtney sits down with founders, creators, and operators to unpack how they turn expertise into authority, visibility into opportunity, and content into long-term leverage. We talk positioning, audience building, thought leadership, and what it actually takes to show up before you feel ready. If you want to build it in public, this show is for you.

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Jaksot(109)

I Answered Every Question K*lling Your Personal Brand (Q&A)

I Answered Every Question K*lling Your Personal Brand (Q&A)

okay so I recorded this one about to burst, and my baby is already here. wild!!!!!so this whole episode is a Q&A, straight from what you all sent me. the spiciest, most unhinged personal brand questio...

1 Syys 44min

The Creator Behind A 53 Million View Video On How To Make Money From A Personal Brand, with Cru Mahoney

The Creator Behind A 53 Million View Video On How To Make Money From A Personal Brand, with Cru Mahoney

Today I'm sitting down with Cru Mahoney, a mindset and personal brand coach who posted every single day for two years to almost nobody, then had one video hit 53 million views and go from 7K to 300K f...

25 Elo 1h

School of Hard Knocks' Host Reveals the Framework Behind Their 23M Followers

School of Hard Knocks' Host Reveals the Framework Behind Their 23M Followers

hi friends!! today I'm sitting down with Rachel Hague, co-host at School of Hard Knocks (yes, THE 23 million-follower media company) and this episode made me want to fire my own excuses.I've spent act...

18 Elo 50min

The Delegation Playbook That Made Me 7 Figures

The Delegation Playbook That Made Me 7 Figures

hey friends!! welcome back to another solo episode. it's been way too long and I have so much to say before my mat leave!!🤰🤍okay so. I once paid a woman $100 to clean my house, then spent the entire...

11 Elo 48min

How April Whitney Went From a $65 Ebook to Building the Petite PWR ® Fitness Empire

How April Whitney Went From a $65 Ebook to Building the Petite PWR ® Fitness Empire

April Whitney was eating under 1,200 calories a day, training like an elite athlete, and still couldn't figure out why her body wasn't changing. Then she started working as a copywriter in pharmaceuti...

4 Elo 55min

How To Build A Profitable Personal Brand Without Quitting Your Job, with Adama Lorna

How To Build A Profitable Personal Brand Without Quitting Your Job, with Adama Lorna

Adama posted her first YouTube video to about five views, most of them people she already knew, while working full-time as a site reliability engineer. She never quit that job. She built a 180,000+ su...

28 Heinä 37min

The Man Behind Hormozi and Simon Squibb's Growth on How to Make Money With Your Personal Brand

The Man Behind Hormozi and Simon Squibb's Growth on How to Make Money With Your Personal Brand

Tobias Allen was knocking on doors at 16 with no job, no connections, and no plan, and by 25 he was Director of Marketing at Acquisition.com working directly with Alex and Leila Hormozi.And in this ep...

21 Heinä 55min

Simon Alexander Ong: The Personal Brand Playbook That Got Him 4 Million Views

Simon Alexander Ong: The Personal Brand Playbook That Got Him 4 Million Views

Simon Alexander Ong was let go from Lehman Brothers the day it collapsed in 2008. He had no plan. No backup. Just a decision to finally figure out what he really wanted in life.That decision led to a ...

14 Heinä 48min

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