Commerce Insights

Commerce Insights

Woolman helps brands and retailers build profitable, responsible, and growing omni-channel and digital commerce solutions using Shopify Plus. Commerce Insights by Woolman is a bi-weekly podcast featuring interesting guests from the digital commerce landscape. Visit our website: woolman.co

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Ep.72: Why is Shopify evolving into a Commerce OS, and what does it mean for the industry?

Ep.72: Why is Shopify evolving into a Commerce OS, and what does it mean for the industry?

In this special solo episode, Chief Evangelist Mikko Rekola unpacks one of the hottest buzzwords of H1 2025: Commerce OS. What is Shopify’s goal with its Unified Commerce approach? Why have its bigges...

13 Helmi 20259min

Ep.71: NRF 2025 Special: What Brands & Retailers Need to Know About Video Commerce?

Ep.71: NRF 2025 Special: What Brands & Retailers Need to Know About Video Commerce?

NRF 2025 Special – Part 2: Mikko Rekola, Chief Evangelist at Woolman, interviews Guillaume Faure, CEO of LiveMeUp. What insights did NRF 2025 reveal? What are the key trends in video commerce, and why...

5 Helmi 202521min

Ep. 70: NRF 2025 Special Episode: Key Takeaways for Shopify Merchants

Ep. 70: NRF 2025 Special Episode: Key Takeaways for Shopify Merchants

In this special episode, Mikko Rekola, Chief Evangelist at Woolman, shares his insights and key takeaways from NRF 2025, the world’s premier retail conference. What were this year’s buzzwords? Were th...

21 Tammi 202514min

Ep.69: Q4 highlights and insights into building a unified app stack strategy for 2025

Ep.69: Q4 highlights and insights into building a unified app stack strategy for 2025

Join us for our final episode of the year, featuring Anne Moulet and Mikko Rekola as they review Q4, reflect on BFCM, and share insights into the business, including a glimpse into 2025. Anne will hi...

18 Joulu 202417min

Ep.68: Black Week and Holiday Specials: Ideas for Shopify Merchants

Ep.68: Black Week and Holiday Specials: Ideas for Shopify Merchants

In this special solo episode, Chief Evangelist Mikko Rekola shares last-minute tips for Black Week and the 2024 holiday season. For the complete list of ideas, check out Mikko's article here: Refresh...

20 Marras 202413min

Ep.67: The Future of AI in Ecommerce: Driving Customer Success

Ep.67: The Future of AI in Ecommerce: Driving Customer Success

In this episode, Neil Forrest, Senior Strategic Partner Manager at Gorgias, discusses how AI is transforming the entire customer success landscape. Interviewed by Woolman’s Chief Evangelist, Mikko Rek...

6 Marras 202431min

Ep. 66: Big Brands, Bigger Moves: Why Shopify Can Power Enterprises?

Ep. 66: Big Brands, Bigger Moves: Why Shopify Can Power Enterprises?

In this special solo edition of Commerce Insights we tackle the loud critics spreading myths about Shopify. From grumpy naysayers to hard facts, we bust 6 common claims and reveal how Shopify powers a...

16 Loka 20246min

Ep.65: Ecommerce Expo Insights and Q3 Recap: A Quick Look Ahead to Q4

Ep.65: Ecommerce Expo Insights and Q3 Recap: A Quick Look Ahead to Q4

Kicking off a new season, Anne Moulet from Woolman discusses key takeaways from the London Ecom Expo and shares a Q3 recap with Woolman's Chief Evangelist, Mikko Rekola. Together, they also explore ex...

2 Loka 202416min

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