The Budget Question Every Business Owner Gets Wrong
Setting digital goals is easy. Setting the right ones is the hard part.In this episode of Digital Dividends, Mark and Jodie break down how to set better digital marketing goals and why so many busines...
30 Syys 21min
In-House Verse Agency? The Real Answer Is Both
Should you hire an in-house marketer, work with an agency, or try to build a hybrid model?In this episode of Digital Dividends, Mark Jones and Jodie Hilton unpack what growing businesses need to consi...
22 Syys 15min
Why Being Busy Can Still Leave You Broke
In this episode of Digital Dividends, Mark speaks with Dr Simon Franks about why service business growth needs more than revenue, leads and a full calendar. They unpack cash flow, profitability, local...
16 Syys 16min
How Far Can Word Of Mouth Take A Business?
How far can word of mouth take a business before it needs something more structured behind it?In this episode of Digital Dividends, Mark Jones speaks with Fred Banks, principal of Banks Lawyers, about...
16 Syys 17min
AI Won't Fix Bad Marketing
In this episode of Digital Dividends, Mark and Jodie unpack why AI marketing tools can help businesses move faster, but cannot replace strategy, brand judgement or proper campaign thinking. They cover...
9 Syys 17min
How To Make Your Business Easier To Sell
In this episode of Digital Dividends, Mark speaks with Katrina Ryan about what business owners need to prepare before selling a business. They cover profit, leases, equipment, staff contracts, website...
2 Syys 10min
Build A Business Worth Selling
In this episode of Digital Dividends, Mark speaks with Katrina Ryan about building a business worth selling. Katrina shares lessons from The Golden Pig, business broking, exit planning, profit, system...
2 Syys 16min
Why Digital Marketing Matters
In this episode of Digital Dividends, Mark and Jodie talk about why digital marketing needs to be treated as part of your business strategy, not just a pile of disconnected tactics.They unpack digital...
19 Elo 17min
