How To Create An Effective Email Preference Page To Reduce Unsubscribes
30 - Unsubscribes are a serious issue as they influence the way email service providers like Gmail, Yahoo, and Outlook see you as a sender. While a user finding themselves on your unsubscribe page may...
2 Helmi 202138min
4 Golden Rules Of Effective Segmentation In 2021
29 - High bounce rates are a serious challenge standing in the way of your emails converting prospects into customers. One powerful way to minimize it is segmentation. In this episode, our hosts Vira ...
26 Tammi 202137min
Ideas For Email Campaigns To Make Your Customers Fall In Love With You
28 - Coming up with consistently good content for your email campaigns isn't so easy. Event and holiday calendars are every marketer’s best tool when you run out of fresh ideas for campaigns. In this ...
19 Tammi 202146min
4 Simple Ways To Turn Seasonal Shoppers Into Repeat Customers
27 - Fun fact! A lot of the customers who bought from you during the holiday sales season, will never come back again… Unless, you put some effort into engaging them and nudging them to buy a second t...
12 Tammi 202144min
How To Market Your eCommerce Business In 2021: 4 Top Trends
26 - The end of last year was all about preparing a game plan for 2021. After the holidays, you feel recharged and ready to get things done. But before you dive into the execution of your strategy, i...
5 Tammi 202135min
Biggest Email Marketing Lessons 2020 Has Taught Us
25 - As an email marketing agency, we found ourselves in the unique position of helping clients to make decisions regarding their business practices and advising on where to go. In today's episode, we...
29 Joulu 202039min
How To Get Through Post-Holidays Sales Slump
24 - After spending a significant amount of money in the months of November and December, some shoppers get the blues after receiving their credit card bills in January. That’s why, January and Februa...
22 Joulu 202039min
Why eCommerce businesses need a mobile app in 2021
23 - It wasn't too long ago that store owners were asking if they really needed a website. Today, the debate is around whether eCommerce brands need a mobile app if they already have a full functional...
15 Joulu 202051min
