
The Control Trap That Stalled My Growth (and How Positive Psychology Broke Me Free) — Aaron Marcum
Aaron Marcum, home care industry titan and founder of Breakaway365, reveals how his obsession with control nearly destroyed two companies—and how Martin Seligman's positive psychology transformed him ...
27 Touko 202546min

Why I Acted Like a One-Talent Leader (and What Snapped Me Out of It) — Todd Allen
Todd Allen, CEO of AxisCare, shares how a personal caregiving experience led him into the home care technology space and the transformative mindset shift that changed his leadership approach. In this ...
20 Touko 202539min

SEO, Google Ads, and AI in Home Care — Jeremy Fuller
Jeremy Fuller, a digital marketing expert with 23 years of experience and founder of Grow Senior Care Marketing, shares actionable insights for home care agencies. In this episode, you'll discover: 1...
13 Touko 202527min

Why Your Best Employees Quit (And How to Keep Them) — Krystal Wilkinson
Krystal Wilkinson, owner of a 4-location home care agency in Arizona, shares hard-won lessons from 13 years in the trenches. In this episode, you'll discover: 1. The $250,000 Mistake: How holding onto...
6 Touko 202542min

This Franchise Training Mistake That Almost Broke Our New Owners — Christina Chartrand
Christina Chartrand, SVP of Training at Senior Helpers, reveals why companionship is the unspoken "glue" of home care—even if no one pays for it directly. In this episode, she shares: 1. The sugarcoat...
29 Huhti 202534min

Saying 'No' Can Save Your Business — John Lariccia
John Lariccia, CEO of Welcome Home Software, almost derailed his company by chasing growth at all costs—until he hit the brakes. In this episode, he shares: 1. The moment he stopped sales to fix clien...
22 Huhti 202536min

The $5,000 Training Mistake That Led to a Breakthrough — Andrew Dubler & Gary Skole
Andrew Dubler thought he'd solved his agency's dementia care problem with a $5,000 training program—until Gary Skole showed him why it was failing. In this raw conversation, they reveal: The shocking...
15 Huhti 202539min

Your Online Reputation is Killing Your Home Care Business (And How to Fix It) — Welton Hong
In this episode of Home Care Hindsight, host David Knack sits down with Welton Hong, CEO of Ring Ring Marketing and Senior Care Marketing Max, to tackle two critical pain points home care owners face:...
8 Huhti 202546min




















