
Create content with a vertical first mindset and then experiment on platforms.
On this episode, I advocate for creating content with a vertical first mindset and then experimenting on platforms. For example, high-quality over-produced assets dont seem to work on TikTok at all, b...
24 Elo 20223min

Advocating for a TikTok first mentality
On this episode, I am advocating for a TikTok first mentality when it comes to your social media efforts.
24 Elo 20224min

Quick 2 Cents on BeReal
On this episode, I offer up a quick 2 Cents on BeReal
16 Elo 20223min

Advice on a content/social media approach in a time of recession/economic tightening.
On this episode, I offer up advice on a content/social media approach in a time of recession/economic tightening.
16 Elo 20224min

Rant: Importance of Community Management
On this episode, I tee up a rant on the importance of community management. It is the most slept on, but most important part of social media.
3 Elo 20223min

Advocating for Lifestyle Photoshoots
On this episode, I am advocating for Lifestyle Photoshoots as part of your content mix. You can have an agency like Sircle, an internal creator, and/or even a freelancer for monthly micro-content that...
3 Elo 20224min

Advocating for paying close attention to all social networks
On this episode, I encourage brands to investigate all social networks and think about how their current platform and new tweaks might benefit your brand now and throughout the rest of the year.
3 Elo 20223min

Instagram Updates Revisited
On this episode, I revisit my Instagram updates episode from last week. No matter how this shakes out with them and TikTok and user happiness, brands need to be "on the ready" to implement content and...
3 Elo 20223min





















